About Digital Customer Service Platform
Digital customer service platform allow businesses to provide customer support over multiple digital communication channels, including email, messaging, web portals, chat, and social media. The services act as a company’s help desk by aggregating customer inquiries and assigning them as tickets to customer support inquiries and assigning them as tickets to customer support agents for prompt service.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Global Digital Customer Service Platform is a fragmented market due to the presence of various players. The players are focusing on investing more in Launching Platform. These will enhance their market presence. The companies are also planning strategic activities like partnerships, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge. Analyst at AMA Research estimates that United States Players will contribute the maximum growth to Global Digital Customer Service Platform market throughout the forecasted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Zendesk (United States), Zoho Corporation (India), Intercom (United States), HubSpot (United States), Freshworks (United States), Gladly, Inc. (United States), LiveAgent (Slovakia), Help Scout (United States), Salesforce (United States) and Gorgias Inc. (United States) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Digital Customer Service Platform market by and Region.
On the basis of geography, the market of Digital Customer Service Platform has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Organization Size, the sub-segment i.e. SMEs will boost the Digital Customer Service Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Platform, the sub-segment i.e. Windows will boost the Digital Customer Service Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Deployment, the sub-segment i.e. Web-based will boost the Digital Customer Service Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Features, the sub-segment i.e. Reporting & Dashboards will boost the Digital Customer Service Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Rising Focus to Deliver Superior Customer Interaction
Market Growth Drivers:
Increasing Implementation of Digital Customer Service Platform and Growing Inclination of Companies for Developing Customer-centric Strategies
Challenges:
To keep up with a growing number of customer service or technical support tickets. and Dealing with frustrated customers
Restraints:
Lack of Personal Touch
Opportunities:
Rising Demand for Cost Effective & Flexible Solution
Market Leaders and their expansionary development strategies
In June 2023, Lightico, market-leading provider of digital customer interactions,has acquired of Europe's leading customer experience technology provider, Vizolution, which positions the joint company as the global leader in B2B2C Digital Completion for the financial services and telecom industries. With a robust, combined platform, the company enables businesses to fully engage remotely with their customers through any channel in an automated and mobile-first manner.
12th October 2021, HubSpot has launched HubSpot Payments, and end-to-end payment solution built to deliver a more delightful and connected buyer experience. HubSpot Payments allows companies to accept payments confidently and seamlessly in less time and with fewer tools.
Key Target Audience
Digital Customer Service Platform Providers, Regulatory Bodies, Potential Investors, Research and Development Institutes and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.