About Hangover Product
A hangover is a collection of unpleasant mental and physical symptoms that follow a period of severe alcohol consumption. Alcohol abuse contributes to this condition in various ways, including inappropriate dehydration and electrolyte balance, reducing blood sugar levels, and disrupting GIT function and biological cycles. A hangover causes a headache, as well as sleepiness, dizziness, confusion, and thirst. It usually happens in the morning following a night of excessive consumption. When the liver struggles to break down formaldehyde, hangovers might occur. When the body can't keep up with the volume or rate of consumption, formaldehyde builds up. Morning Recovery aims to help break down acid quickly, which is what a hangover product should deliver.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Hangover Product market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Party Patch (United States), Bytox (United States), AfterDrink (United States), PureWine (United States), FlyBy (United States), MoreLabs Morning Recovery (United States), Drinkwel (United States), DrinkAde (United States), Cheers (Singapore) and Purple Tree Labs (United Arab Emirates) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are The Plug Drink (United States), Over EZ (United States), Zaca (United States) and Fewer Regrets (United States).
Segmentation Overview
AMA Research has segmented the market of Global Hangover Product market by Type (Hangover Foods and Hangover Drinks), Application (Hotel, Restaurants, Bar & Night Club, Household and Other) and Region.
On the basis of geography, the market of Hangover Product has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Forms, the sub-segment i.e. Patch will boost the Hangover Product market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Category, the sub-segment i.e. Organic will boost the Hangover Product market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Supermarket/Hypermarket will boost the Hangover Product market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing Preference For Herbal Products
Market Growth Drivers:
Increasing Of Alcohol Consumption Among People Leads The Demand Of Hangover Product and Rising Awareness Of About Benefit Of Hangover Product Among People
Challenges:
Rise Price Of Raw Material Of Product and Availability Of Counterfeit Products
Restraints:
Increasing Side Effect Cases Due To Extreme Usage May Harms The Market
Opportunities:
Growing The Demand Of Product In Develop Regions and Increasing Sales Of Hangover Product On Online Platform
Market Leaders and their expansionary development strategies
In December 2022, De Faire Medical, a Swedish probiotic company, introduced Myrkl, its pre-drinking supplement, in the United States. Myrkl, an anti-hangover solution, has been launched in both the US and Canada. The supplement asserts its ability to break down 70% of alcohol within 60 minutes of consumption. Taking two pills before drinking, users are claimed to be able to prevent hangover symptoms such as headache, nausea, and fatigue.
In August 2022, Taiho Pharmaceutical Co., Ltd. launched Solmack® Q-Arl S, a designated quasi-drug, in pharmacies and drugstores throughout Japan starting August 30, 2022. Solmack Q-Arl S is effective for skin problems (rough skin, dry skin) and hangover tiredness associated with malnutrition in daily life.
On July 29, 2020, U.S. Food and Drug Administration (FDA) issued warning letters to seven companies whose products claim to cure, treat, mitigate, or prevent hangovers. A hangover can occur after alcohol intoxication. Alcohol intoxication, like all poisonings, causes dose-related dysfunction and damage, ranging from mild impairments to death. Alcohol intoxication causes temporary damage to brain function, causing impairments of judgment, attention, reflexes, and coordination. The products outlined in these letters, which are labeled as dietary supplements, are unapproved new drugs and have not been evaluated by the FDA to be safe and effective for their intended use.
Key Target Audience
Hangover Product Manufacturers, New Entrants and Investors, Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.