Industry Background:
Sports bra is an undergarment designed to support or cover the wearer's breasts during physical exercises. This helps to minimize the breast movement and lessen discomfort. It also allows women to reduce pain and physical discomfort caused by breast movement. These are sold through specialty stores, supermarket, E-commerce and other channels.
Attributes | Details |
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Study Period | 2017-2027 |
Base Year | 2021 |
Unit | Value (USD Million) |
Key Companies Profiled | Columbia Sportswear (United States), Gap (United States), Hanes (United States), L Brands (United States), Nike, Inc. (United States), Reebok (United States), Adidas AG (Germany), Anita Dr. Helbig GmbH (Germany), Puma (Germany) and Anta Sports Products Limited (China) |
According to AMA, the market for Sports Bras is expected to register a CAGR of 9.0% during the forecast period to 2027. This growth is primarily driven by Increasing Concerns Regarding the Look, Appearance and Health, Increasing Dedication in Fitness Exercise and Sports and Increasing Disposable Income.
Globally, a noticeable market trend is evident Increasing Government Initiatives For Girls Athletes in the International Platform. The Apparel, Accessories & Luxury Goods sector in the North America region has been increasing at a sustainable rate and further growth is expected to be witnessed over the forecast period, owing to the robust investments and expansion in production facilities in the region. Major Vendors, such as Columbia Sportswear (United States), Gap (United States), Hanes (United States), L Brands (United States), Nike, Inc. (United States), Reebok (United States), Adidas AG (Germany), Anita Dr. Helbig GmbH (Germany), Puma (Germany) and Anta Sports Products Limited (China) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
In February 2018, Hanes Brand a leading worldwide market of underwear, intimate apparel and activewear completes acquisition of Australian Intimate Apparel Seller Bras N Things
In August 2018, Reebok has released first of its kind sports bra featuring new reactive technology. Reebok Pure Move Bra technologically advanced sports bra that uniquely responds and adapts to the movement which provides women with a customized amount of control and support.
Market Drivers
- Increasing Concerns Regarding the Look, Appearance and Health
- Increasing Dedication in Fitness Exercise and Sports
- Increasing Disposable Income
Market Trend
- Increasing Government Initiatives For Girls Athletes in the International Platform
Restraints
- Can be Worn With Sports Outfit and Not Casual Outfit
Opportunities
Higher Penetration of Exclusive Brands
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Sports Bras Study Sheds Light on
The Sports Bras Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Sports Bras industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Sports Bras industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.