About Female Sex Toys
A sex toy is an external object, used to stimulate and increase the sexual pleasure of users, thereby leading to sexual satisfaction. Female sex toys include sophisticated and high-end sexual pleasure products, such as vibrators, dildos, and many others. These toys are commercially available on the online platform. The rise in disposable income and the strong presence of online platforms are some of the key factors driving the demand for the market. According to a report, during the lockdown sex toy sales in the Nigerian cities of Lagos and Abuja shot up.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Female Sex Toys market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
BMS Factory (Canada), California Exotic (United States), Church & Dwight (United States), LELO (Sweden), Reckitt Benckiser (United Kingdom), WOW Tech (Germany), Adam & Eve (United States) and Ansell Healthcare (Belgium) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Doc Johnson (United States) and Okamoto Industries (Japan).
Segmentation Overview
AMA Research has segmented the market of Global Female Sex Toys market by Type (Dildos, Vibrators, Bullets & Eggs, Sex machines, Clitoral Pump and Others) and Region.
On the basis of geography, the market of Female Sex Toys has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Sales Channel, the sub-segment i.e. Online (Manufacturers Portal, Ecommerce Websites) will boost the Female Sex Toys market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Material, the sub-segment i.e. ABS will boost the Female Sex Toys market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Adult Vibrator and Massager Are Most Widely Used Sex Toys
Market Growth Drivers:
Mainstream Exposure to Sex Toys and Easy Usage and Increasing Consumer Awareness for Sexual Pleasure and Tremendous Growth of E-Commerce
Challenges:
Building Trust With Customers and Navigating the Cultural Stigma Surrounding Sex in Nigeria
Restraints:
Social Inhibitors against Sex Toys consider these Products are Stereotyped and Vulgar
Opportunities:
High Exposure through the Internet and Media, Prompting Consumers to Buy Them for Completing Their Sexual Pleasures and The Advent of Wearable Technology
Key Target Audience
Female Sextoys manufacturers, Regional and International manufacturers, Distributors/ Suppliers/ Intermediaries, Potential Investors, Marketing and Consulting Firms, Government and Regulatory Bodies and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.