What is Zero-added Sugar Cereals?
A cereal is any grass farmed for the edible endosperm, germ, and bran components of the grain. Cereal grain crops are staple crops because they are grown in bigger quantities and supply more food energy than any other form of crop. Pseudo cereals are edible grains from other plant families, such as buckwheat, quinoa, and chia. Cereals are high in vitamins, minerals, carbs, lipids, oils, and protein in their original, unprocessed, whole grain form. The remaining endosperm is mainly carbohydrate after the bran and germ have been removed. Grain, such as rice, wheat, millet, or maize, provides the majority of daily nutrition in several poor countries. Cereal consumption in affluent countries is moderate and diversified, but nonetheless significant, mostly in the form of refined and processed grains.
The market study is broken down and major geographies with country level break-up.
The global market is highly competitive and consists of a limited number of providers who compete with each other. The intense competition, changing consumer spending patterns, demographic trends, and frequent changes in consumer preferences pose significant opportunities for market growth. Analysts at AMA Research estimates that Vendors from United States will contribute to the maximum growth of Global Zero-added Sugar Cereals market throughout the predicted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Awsum Snacks (South Africa), Highkey (United States), B&G Foods Inc. (United States), Alpen Muesli (United Kingdom), Magic Spoon (United States), Nature's Path Foods (Canada), Wild Zora LLC. (United States), Hometown Food Company (United States), Bob’s Red Mill Natural Foods (United States) and Catalina Crunch (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Rosa's Keto Treats (United States) and Earnest Eats (United States).
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Zero-added Sugar Cereals market by Type, Application and Region.
On the basis of geography, the market of Zero-added Sugar Cereals has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Hypermarkets/Supermarkets will boost the Zero-added Sugar Cereals market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Fat Content, the sub-segment i.e. Low-fat will boost the Zero-added Sugar Cereals market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Flavour, the sub-segment i.e. Fruit will boost the Zero-added Sugar Cereals market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
In 2021, Weetabix Food Company launched a new variant this winter to its Alpen Light bars range, White Chocolate, Raspberry & Shortcake, appealing to UK consumers who are looking for healthier snacks. Priced at £1.99 MRSP for a pack of five, the new Alpen Light bar delivers on popular flavour trends and contains a delicious treat of real white chocolate chips, raspberries and biscuit pieces at just 67 calories per bar.
Market Trend
- Cereals help as a convenient option for breakfast as compared to other homemade breakfast
Market Drivers
- Growing awareness about health among modern consumers
- Increasing demand for a ready-to-eat meal due to the busy schedule
Opportunities
- Changing lifestyle disorders such as high cholesterol, diabetes, obesity and increasing cardiac issues have led people to consume low cholesterol and fiber rich nutrient food
Restraints
- High cost associated with products
- Rising availability of substitute food products such as energy drinks, yoga etc
Challenges
- Fluctuations in supply and demand share due to enforcement of stringent lockdown measures
Key Target Audience
Zero-added Sugar Cereals Manufactures, Zero-added Sugar Cereals Distributors and Suppliers, Venture Capitalists, Government Bodies, Corporate Entities and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.