Market Snapshot:
Subscription boxes are a method of product distribution and a recurring delivery of niche products as part of a marketing strategy. Subscription boxes are a collection of physical products that are packaged in a box.
Market Drivers
- Rapidly growing subscription in commerce companies
- Increasing penetration of social media trends
Market Trend
- Innovative merchandisers are expanding into e-commerce to compete with digitally native brands
Restraints
- High cost of product/subscription box
Opportunities
Several retailers across diverse industries, such as personal grooming, cosmetics, food and beverages, apparel, etc., are adopting numerous marketing strategies that drive the market growth during the forecast period and Increasing consumer preferences towards personalized items and products
Vendors Covered in the Study are:
Amazon Subscribe & Save (Amazon.com, Inc.) (United States), Birchbox (United States), Blue Apron Holdings Inc. (United States), HelloFresh SE (Germany), Personalized Beauty Discovery Inc. (United States), TechStyle Fashion Group (United States), Dollar Shave Club (United States) and Ipsy (United States)
The Global Subscription Box market is gaining huge competition due to involvement of United States companies that constantly invest in research & development to meet market expectation with new innovation.
What can be explored with Subscription Box study:
Where Subscription Box industry stands in scaling its end use implementations
What concrete benefits would result from scaled initiatives by Vendors
Where Vendors should focus their investments cycle
Key success factors and recommendations for upscaling future growth.
Target Market / Country and Key Business Segments
Available Customization:
List of players that can be included in the study on immediate basis are Sugar Box (India).