What is Sourdough Powder Market?
The sourdough powder is widely used in various bakery products and bread improvers for the production of cakes, crackers, pizza crusts, baguettes, bread, and many more. It helps to add flavor, enhance aroma, and more appealing organoleptic properties compared to yeasted bread. The demand for sourdough products is increasing with the new trend in the food industry represented by functional foods.
The market study is being classified by Type (Spray-Dried and Freeze-Dried), by Application (Residential and Commercial) and major geographies with country level break-up.
Swiss Bake Ingredients Pvt Ltd (India), Puratos (Belgium), Molino Spadoni (Italy), King Arthur Baking Company (United States), Lallemand Baking (United States), Ireks GmbH (Germany), Pakmaya (Turkey) and Molino Agostini (Italy) are some of the key players profiled in the study.
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new product launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies.
Segment Analysis
Analyst at AMA have segmented the market study of Global Sourdough Powder market by Type, Application and Region.
On the basis of geography, the market of Sourdough Powder has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Drivers
- Increased Adoption of Bakery Products Due to Change in Eating Habits and Growing Working Population
Market Trend
- Increased Application of Sourdough Powder in Gluten-Free Breads
Restraints
- High Cost of Sourdough Powder Compared to Other Baked Products
Opportunities
- Growing Popularity of Sourdough Bread Consumption with Multiple Health Benefits
Challenges
- Complex Manufacturing Process of Sourdough Powder
Market Leaders and some development strategies
In January 2021, Puratos acquired Ruskhleb to extend its offering of local sourdoughs and allow more bakers in Russia to capitalize on the growing consumer demand for sourdough bread. Ruskhleb is a Russia-based leading manufacturer of bakery ingredients. The acquisition will allow Puratos to establish its local presence and leadership in bakeries and strengthen its presence in Russia.
Key Target Audience
New Entrants/Investors, Analysts and Strategic Business Planners, Sourdough Powder Manufacturers, Suppliers and Distributors of Sourdough Powder, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations, End-Users and Others