Digital Gift Cards Market Scope
E-Gift or digital gift cards work in the same way as normal gift cards, but the receiver receives a digital card with a code through email. The purchaser will also receive a copy of the E-Gift Card as confirmation that the email was received. E-Gift Cards can be used online or in stores exactly like normal Gift Cards. Consistent consumer engagement with shopping, thanks to rapid expansion in digital commerce, as well as an increase in the number of new technologies that enable customers with creative and seamless payment choices, are the primary growth factors for the market. Furthermore, increasing technological advances in gift cards assist organisations to increase sales by making their product offers more unique and appealing, hence propelling the gift cards market forward.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | Amazon.com, Inc. (United States), American Express Company (United States), Blackhawk Network Holdings, Inc. (United States), Fiserv, Inc. (United States), Givex Corporation (Canada), InComm Payments (United States), PayPal, Inc. (United States), Paytronix Systems, Inc. (United States), Qwikcilver Solutions Pvt Ltd. (India) and Walmart Inc. (United States) |
CAGR | % |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Research Analyst at AMA estimates that United States Players will contribute to the maximum growth of Global Digital Gift Cards market throughout the predicted period.
Amazon.com, Inc. (United States), American Express Company (United States), Blackhawk Network Holdings, Inc. (United States), Fiserv, Inc. (United States), Givex Corporation (Canada), InComm Payments (United States), PayPal, Inc. (United States), Paytronix Systems, Inc. (United States), Qwikcilver Solutions Pvt Ltd. (India) and Walmart Inc. (United States) are some of the key players that are part of study coverage.
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from the total available market.
Segmentation Overview
The study have segmented the market of Global Digital Gift Cards market by Type and Region with country level break-up.
On the basis of geography, the market of Digital Gift Cards has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
region held largest market share in the year 2022.
Market Leaders and their expansionary development strategies
On 29th April, 2021 - InComm Payments Launched TheGiftCardShop.com, a Full-Service Digital Gift Card Mall. The New Website Allows Consumers to Choose from A Large Range of Gift Cards and Send Gifts Straight to Friends and Family Via Email, Creating A One-Stop Online Shopping Destination for Gift-Givers.
Influencing Trend:
Rising Level of Digitization Across Payment Methods
Market Growth Drivers:
Growth Across Banking and Finance Industry and Integration With Advance Technologies Including Block Chain and ML
Challenges:
Illicit Activities and Misuse and Fierce Competitive Pressure
Restraints:
Data Security and Privacy Concerns
Opportunities:
Increasing E-Gift Use Across European Regions
Key Target Audience
Digital Gift Cards Manufactures, New Entrants and Investors, Digital Gift Cards Distributors and Suppliers, Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others