Global Connected TV’s Market

Connected TV’s Comprehensive Study by Size (Less than 30 Inch, 30-40 Inch, 40-50 Inch, More than 50 Inch), End Use (Residential, Commercial, Industrial), Distribution (E-commerce Portal, Supermarkets & Hypermarkets, Specialty Stores)), Display Panel (LCD, LED, OLED, QLED), Resolution (4K UHD TV, Full HD TV, HDTV, Others) Players and Region - Global Market Outlook to 2027

Connected TV’s Market by XX Submarkets | Forecast Years 2022-2027 | CAGR: 14.5%  

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  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
What is Connected TV’s Market Scope?
A connected TV is a television that uses internet access to allow viewers to watch videos. These are intended to give viewers with a more immersive experience by combining interactive elements like social networking, online surfing, video-on-demand, and video streaming with traditional television programming. Programmatic TV is a data-driven and technology-assisted technique of buying and delivering advertisements against TV programming, regardless of the platform that the content is delivered on. The panorama of programmable TV includes advanced TV, CTV, OTT, FEP, and so on. Connected TV advertising applies programmatic principles to television advertising in order to target highly engaged audiences and create a big-screen experience. Connected TV advertising provides advertisers an effective avenue for contacting TV viewers, from near-instant campaign reporting to placing advertisements on streaming services and targeting millennials, who make up the bulk of cord-cutter homes.

Connected TV’s Market Dynamics:
AttributesDetails
Growth Drivers
  • Increasing Millennial Viewership on Smart Platforms
  • Technical Progress in Connected TV Platforms
  • Addition of Smart Features for Targeted Advertising
Influencing Trends
  • Emergence of Advance Connected Devices with AI Technology
Restraints
  • High-Cost Expenses
  • Technological Limitations
Road Blocks / Challenges
  • Market Penetration Across New Regions
  • Raw Material Price Fluctuatuion
Gaps & Opportunities
  • Increasing Demand Across Emerging Regions


The Connected TV’s market study is being classified, by Application and major geographies with country level break-up.

The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analysts at AMA predicts that Players from United States & Chinese will contribute to the maximum growth of Global Connected TV’s market throughout the predicted period.

Koninklijke Philips NV (Netherlands), LG Electronics Inc. (South Korea), Apple Inc. (United States), Haier Group Corporation (China), Hitachi Ltd (Japan), Insignia Systems Inc. (United States), IZIO Inc. (Brazil), Panasonic Corporation (Japan), Samsung Electronics Co. Ltd (South Korea) and Sony Corporation (Japan) are some of the key players profiled in the study. Additionally, the Players which are also part of the research are Westinghouse Electric Corporation (United States), TCL Corporation (China), Hisense Group Co. Ltd (China) and Rubicon Technologies, LLC (United States).

Segmentation Analysis
Analyst at AMA have segmented the market study of Global Connected TV’s market by Type, Application and Region.

On the basis of geography, the market of Connected TV’s has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Asia Pacific region hold largest market share in the year 2021.

Market Influencers and their Development Strategies
On 19th December, 2019 - Rubicon and Telaria Announced Merger Agreement to Capitalize on Growing Connected TV Space. The Transaction Combines Rubicon's Scope with Telaria's Expertise in Connected Television (CTV) To Establish the Industry's Biggest Independent Sell-Side Platform (SSP). and On 29th September, 2020 - Gimbal Acquired True[X] (Connected TV (CTV) Focused Value Exchange Engagement Advertising Platform). The Acquisition Will Bring Together Experts in The Location and Connected TV Areas, Allowing Improved Targeting, Creative, And Measurement Solutions.
On 6th April, 2021 - tvScientific Launched Connected TV Performance Advertising Platform. The New Platform Combines the Power of TV Advertising with The Control and Measurability of Digital Platforms, Making It Ideal for Performance Marketers, Media Agencies. and On 26th May, 2021 - Realme Introduced its Smart TV 4K With Dolby Vision and Dolby Atmos in the Indian Market. Following the Realme Smart TV and Realme Smart SLED TVs series, The New Smart TV Line Is Realme's Third Significant Television Introduction. Ultra-HD HDR Displays Will Be Available on The Latest TV Models.


Key Target Audience
Connected TV’s Manufactures, New Entrants and Investors, Connected TV’s Distributors and Suppliers, Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others

Connected TV’s Market Study: Important Years
AttributesDetails
Study Period2017-2027
Base Year2021
Forecast Period2022-2027
Historical Period2017-2021
UnitValue (USD Million)
Customization ScopeAvail customization with purchase of this report. Add or modify country, region & or narrow down segments in the final scope subject to feasibility


Major Highlights of Market Study

Demand Determinants: Identifying top-notch application and business segments that seek high growth potentials in Connected TV’s Market.

Key Strategic Developments: To target untapped regions more aggressively by focusing on product/service developments, innovation and R & D, new launches, Merger & acquisitions, JVs & partnerships.

Forces & Market Dynamics: Growth drivers, restraints & opportunities available in Connected TV’s industry is examined with reference relevant market sectors and sub-sectors.

Customization available in this Study:
The Study can be customized to meet your requirements. Please connect with our representative, who will ensure you get a report that suits your needs.

To compete effectively, companies also require quantitative estimates of the future growth and qualitative nature of the market. AMA Research features not just specific market sizing estimates, but also includes significant value-added commentary on Technological Trends and Innovations, Regulatory Policies, Market Maturity Indicators, Market Share Movements, New Entrants into the Market & Entry/Exit Barriers, Consumer Demographics, Supporting Company Financial and Cash Flow Planning, Open Up New Markets, To Seize Powerful Market Opportunities, Key Decision in Planning and to Further Expand Market Share, Identify Key Business Segments, Market Proposition & Gap Analysis.

Report Objectives / Segmentation Covered

By Size
  • Less than 30 Inch
  • 30-40 Inch
  • 40-50 Inch
  • More than 50 Inch

By End Use
  • Residential
  • Commercial
  • Industrial

By Distribution
  • E-commerce Portal
  • Supermarkets & Hypermarkets
  • Specialty Stores)

By Display Panel
  • LCD
  • LED
  • OLED
  • QLED

By Resolution
  • 4K UHD TV
  • Full HD TV
  • HDTV
  • Others

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Increasing Millennial Viewership on Smart Platforms
      • 3.2.2. Technical Progress in Connected TV Platforms
      • 3.2.3. Addition of Smart Features for Targeted Advertising
    • 3.3. Market Challenges
      • 3.3.1. Market Penetration Across New Regions
      • 3.3.2. Raw Material Price Fluctuatuion
    • 3.4. Market Trends
      • 3.4.1. Emergence of Advance Connected Devices with AI Technology
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Connected TV’s, by Size, End Use, Distribution, Display Panel, Resolution and Region (value) (2016-2021)
    • 5.1. Introduction
    • 5.2. Global Connected TV’s (Value)
      • 5.2.1. Global Connected TV’s by: Size (Value)
        • 5.2.1.1. Less than 30 Inch
        • 5.2.1.2. 30-40 Inch
        • 5.2.1.3. 40-50 Inch
        • 5.2.1.4. More than 50 Inch
      • 5.2.2. Global Connected TV’s by: End Use (Value)
        • 5.2.2.1. Residential
        • 5.2.2.2. Commercial
        • 5.2.2.3. Industrial
      • 5.2.3. Global Connected TV’s by: Distribution (Value)
        • 5.2.3.1. E-commerce Portal
        • 5.2.3.2. Supermarkets & Hypermarkets
        • 5.2.3.3. Specialty Stores)
      • 5.2.4. Global Connected TV’s by: Display Panel (Value)
        • 5.2.4.1. LCD
        • 5.2.4.2. LED
        • 5.2.4.3. OLED
        • 5.2.4.4. QLED
      • 5.2.5. Global Connected TV’s by: Resolution (Value)
        • 5.2.5.1. 4K UHD TV
        • 5.2.5.2. Full HD TV
        • 5.2.5.3. HDTV
        • 5.2.5.4. Others
      • 5.2.6. Global Connected TV’s Region
        • 5.2.6.1. South America
          • 5.2.6.1.1. Brazil
          • 5.2.6.1.2. Argentina
          • 5.2.6.1.3. Rest of South America
        • 5.2.6.2. Asia Pacific
          • 5.2.6.2.1. China
          • 5.2.6.2.2. Japan
          • 5.2.6.2.3. India
          • 5.2.6.2.4. South Korea
          • 5.2.6.2.5. Taiwan
          • 5.2.6.2.6. Australia
          • 5.2.6.2.7. Rest of Asia-Pacific
        • 5.2.6.3. Europe
          • 5.2.6.3.1. Germany
          • 5.2.6.3.2. France
          • 5.2.6.3.3. Italy
          • 5.2.6.3.4. United Kingdom
          • 5.2.6.3.5. Netherlands
          • 5.2.6.3.6. Rest of Europe
        • 5.2.6.4. MEA
          • 5.2.6.4.1. Middle East
          • 5.2.6.4.2. Africa
        • 5.2.6.5. North America
          • 5.2.6.5.1. United States
          • 5.2.6.5.2. Canada
          • 5.2.6.5.3. Mexico
  • 6. Connected TV’s: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
        • 6.1.1.2. Top 5
    • 6.2. Peer Group Analysis (2021)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. Koninklijke Philips NV (Netherlands)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. LG Electronics Inc. (South Korea)
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. Apple Inc. (United States)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. Haier Group Corporation (China)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. Hitachi Ltd (Japan)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. Insignia Systems Inc. (United States)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. IZIO Inc. (Brazil)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
      • 6.4.8. Panasonic Corporation (Japan)
        • 6.4.8.1. Business Overview
        • 6.4.8.2. Products/Services Offerings
        • 6.4.8.3. Financial Analysis
        • 6.4.8.4. SWOT Analysis
      • 6.4.9. Samsung Electronics Co. Ltd (South Korea)
        • 6.4.9.1. Business Overview
        • 6.4.9.2. Products/Services Offerings
        • 6.4.9.3. Financial Analysis
        • 6.4.9.4. SWOT Analysis
      • 6.4.10. Sony Corporation (Japan)
        • 6.4.10.1. Business Overview
        • 6.4.10.2. Products/Services Offerings
        • 6.4.10.3. Financial Analysis
        • 6.4.10.4. SWOT Analysis
  • 7. Global Connected TV’s Sale, by Size, End Use, Distribution, Display Panel, Resolution and Region (value) (2022-2027)
    • 7.1. Introduction
    • 7.2. Global Connected TV’s (Value)
      • 7.2.1. Global Connected TV’s by: Size (Value)
        • 7.2.1.1. Less than 30 Inch
        • 7.2.1.2. 30-40 Inch
        • 7.2.1.3. 40-50 Inch
        • 7.2.1.4. More than 50 Inch
      • 7.2.2. Global Connected TV’s by: End Use (Value)
        • 7.2.2.1. Residential
        • 7.2.2.2. Commercial
        • 7.2.2.3. Industrial
      • 7.2.3. Global Connected TV’s by: Distribution (Value)
        • 7.2.3.1. E-commerce Portal
        • 7.2.3.2. Supermarkets & Hypermarkets
        • 7.2.3.3. Specialty Stores)
      • 7.2.4. Global Connected TV’s by: Display Panel (Value)
        • 7.2.4.1. LCD
        • 7.2.4.2. LED
        • 7.2.4.3. OLED
        • 7.2.4.4. QLED
      • 7.2.5. Global Connected TV’s by: Resolution (Value)
        • 7.2.5.1. 4K UHD TV
        • 7.2.5.2. Full HD TV
        • 7.2.5.3. HDTV
        • 7.2.5.4. Others
      • 7.2.6. Global Connected TV’s Region
        • 7.2.6.1. South America
          • 7.2.6.1.1. Brazil
          • 7.2.6.1.2. Argentina
          • 7.2.6.1.3. Rest of South America
        • 7.2.6.2. Asia Pacific
          • 7.2.6.2.1. China
          • 7.2.6.2.2. Japan
          • 7.2.6.2.3. India
          • 7.2.6.2.4. South Korea
          • 7.2.6.2.5. Taiwan
          • 7.2.6.2.6. Australia
          • 7.2.6.2.7. Rest of Asia-Pacific
        • 7.2.6.3. Europe
          • 7.2.6.3.1. Germany
          • 7.2.6.3.2. France
          • 7.2.6.3.3. Italy
          • 7.2.6.3.4. United Kingdom
          • 7.2.6.3.5. Netherlands
          • 7.2.6.3.6. Rest of Europe
        • 7.2.6.4. MEA
          • 7.2.6.4.1. Middle East
          • 7.2.6.4.2. Africa
        • 7.2.6.5. North America
          • 7.2.6.5.1. United States
          • 7.2.6.5.2. Canada
          • 7.2.6.5.3. Mexico
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Connected TV’s: by Size(USD Million)
  • Table 2. Connected TV’s Less than 30 Inch , by Region USD Million (2016-2021)
  • Table 3. Connected TV’s 30-40 Inch , by Region USD Million (2016-2021)
  • Table 4. Connected TV’s 40-50 Inch , by Region USD Million (2016-2021)
  • Table 5. Connected TV’s More than 50 Inch , by Region USD Million (2016-2021)
  • Table 6. Connected TV’s: by End Use(USD Million)
  • Table 7. Connected TV’s Residential , by Region USD Million (2016-2021)
  • Table 8. Connected TV’s Commercial , by Region USD Million (2016-2021)
  • Table 9. Connected TV’s Industrial , by Region USD Million (2016-2021)
  • Table 10. Connected TV’s: by Distribution(USD Million)
  • Table 11. Connected TV’s E-commerce Portal , by Region USD Million (2016-2021)
  • Table 12. Connected TV’s Supermarkets & Hypermarkets , by Region USD Million (2016-2021)
  • Table 13. Connected TV’s Specialty Stores) , by Region USD Million (2016-2021)
  • Table 14. Connected TV’s: by Display Panel(USD Million)
  • Table 15. Connected TV’s LCD , by Region USD Million (2016-2021)
  • Table 16. Connected TV’s LED , by Region USD Million (2016-2021)
  • Table 17. Connected TV’s OLED , by Region USD Million (2016-2021)
  • Table 18. Connected TV’s QLED , by Region USD Million (2016-2021)
  • Table 19. Connected TV’s: by Resolution(USD Million)
  • Table 20. Connected TV’s 4K UHD TV , by Region USD Million (2016-2021)
  • Table 21. Connected TV’s Full HD TV , by Region USD Million (2016-2021)
  • Table 22. Connected TV’s HDTV , by Region USD Million (2016-2021)
  • Table 23. Connected TV’s Others , by Region USD Million (2016-2021)
  • Table 24. South America Connected TV’s, by Country USD Million (2016-2021)
  • Table 25. South America Connected TV’s, by Size USD Million (2016-2021)
  • Table 26. South America Connected TV’s, by End Use USD Million (2016-2021)
  • Table 27. South America Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 28. South America Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 29. South America Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 30. Brazil Connected TV’s, by Size USD Million (2016-2021)
  • Table 31. Brazil Connected TV’s, by End Use USD Million (2016-2021)
  • Table 32. Brazil Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 33. Brazil Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 34. Brazil Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 35. Argentina Connected TV’s, by Size USD Million (2016-2021)
  • Table 36. Argentina Connected TV’s, by End Use USD Million (2016-2021)
  • Table 37. Argentina Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 38. Argentina Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 39. Argentina Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 40. Rest of South America Connected TV’s, by Size USD Million (2016-2021)
  • Table 41. Rest of South America Connected TV’s, by End Use USD Million (2016-2021)
  • Table 42. Rest of South America Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 43. Rest of South America Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 44. Rest of South America Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 45. Asia Pacific Connected TV’s, by Country USD Million (2016-2021)
  • Table 46. Asia Pacific Connected TV’s, by Size USD Million (2016-2021)
  • Table 47. Asia Pacific Connected TV’s, by End Use USD Million (2016-2021)
  • Table 48. Asia Pacific Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 49. Asia Pacific Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 50. Asia Pacific Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 51. China Connected TV’s, by Size USD Million (2016-2021)
  • Table 52. China Connected TV’s, by End Use USD Million (2016-2021)
  • Table 53. China Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 54. China Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 55. China Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 56. Japan Connected TV’s, by Size USD Million (2016-2021)
  • Table 57. Japan Connected TV’s, by End Use USD Million (2016-2021)
  • Table 58. Japan Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 59. Japan Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 60. Japan Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 61. India Connected TV’s, by Size USD Million (2016-2021)
  • Table 62. India Connected TV’s, by End Use USD Million (2016-2021)
  • Table 63. India Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 64. India Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 65. India Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 66. South Korea Connected TV’s, by Size USD Million (2016-2021)
  • Table 67. South Korea Connected TV’s, by End Use USD Million (2016-2021)
  • Table 68. South Korea Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 69. South Korea Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 70. South Korea Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 71. Taiwan Connected TV’s, by Size USD Million (2016-2021)
  • Table 72. Taiwan Connected TV’s, by End Use USD Million (2016-2021)
  • Table 73. Taiwan Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 74. Taiwan Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 75. Taiwan Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 76. Australia Connected TV’s, by Size USD Million (2016-2021)
  • Table 77. Australia Connected TV’s, by End Use USD Million (2016-2021)
  • Table 78. Australia Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 79. Australia Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 80. Australia Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 81. Rest of Asia-Pacific Connected TV’s, by Size USD Million (2016-2021)
  • Table 82. Rest of Asia-Pacific Connected TV’s, by End Use USD Million (2016-2021)
  • Table 83. Rest of Asia-Pacific Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 84. Rest of Asia-Pacific Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 85. Rest of Asia-Pacific Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 86. Europe Connected TV’s, by Country USD Million (2016-2021)
  • Table 87. Europe Connected TV’s, by Size USD Million (2016-2021)
  • Table 88. Europe Connected TV’s, by End Use USD Million (2016-2021)
  • Table 89. Europe Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 90. Europe Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 91. Europe Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 92. Germany Connected TV’s, by Size USD Million (2016-2021)
  • Table 93. Germany Connected TV’s, by End Use USD Million (2016-2021)
  • Table 94. Germany Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 95. Germany Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 96. Germany Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 97. France Connected TV’s, by Size USD Million (2016-2021)
  • Table 98. France Connected TV’s, by End Use USD Million (2016-2021)
  • Table 99. France Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 100. France Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 101. France Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 102. Italy Connected TV’s, by Size USD Million (2016-2021)
  • Table 103. Italy Connected TV’s, by End Use USD Million (2016-2021)
  • Table 104. Italy Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 105. Italy Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 106. Italy Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 107. United Kingdom Connected TV’s, by Size USD Million (2016-2021)
  • Table 108. United Kingdom Connected TV’s, by End Use USD Million (2016-2021)
  • Table 109. United Kingdom Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 110. United Kingdom Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 111. United Kingdom Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 112. Netherlands Connected TV’s, by Size USD Million (2016-2021)
  • Table 113. Netherlands Connected TV’s, by End Use USD Million (2016-2021)
  • Table 114. Netherlands Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 115. Netherlands Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 116. Netherlands Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 117. Rest of Europe Connected TV’s, by Size USD Million (2016-2021)
  • Table 118. Rest of Europe Connected TV’s, by End Use USD Million (2016-2021)
  • Table 119. Rest of Europe Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 120. Rest of Europe Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 121. Rest of Europe Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 122. MEA Connected TV’s, by Country USD Million (2016-2021)
  • Table 123. MEA Connected TV’s, by Size USD Million (2016-2021)
  • Table 124. MEA Connected TV’s, by End Use USD Million (2016-2021)
  • Table 125. MEA Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 126. MEA Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 127. MEA Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 128. Middle East Connected TV’s, by Size USD Million (2016-2021)
  • Table 129. Middle East Connected TV’s, by End Use USD Million (2016-2021)
  • Table 130. Middle East Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 131. Middle East Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 132. Middle East Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 133. Africa Connected TV’s, by Size USD Million (2016-2021)
  • Table 134. Africa Connected TV’s, by End Use USD Million (2016-2021)
  • Table 135. Africa Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 136. Africa Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 137. Africa Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 138. North America Connected TV’s, by Country USD Million (2016-2021)
  • Table 139. North America Connected TV’s, by Size USD Million (2016-2021)
  • Table 140. North America Connected TV’s, by End Use USD Million (2016-2021)
  • Table 141. North America Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 142. North America Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 143. North America Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 144. United States Connected TV’s, by Size USD Million (2016-2021)
  • Table 145. United States Connected TV’s, by End Use USD Million (2016-2021)
  • Table 146. United States Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 147. United States Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 148. United States Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 149. Canada Connected TV’s, by Size USD Million (2016-2021)
  • Table 150. Canada Connected TV’s, by End Use USD Million (2016-2021)
  • Table 151. Canada Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 152. Canada Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 153. Canada Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 154. Mexico Connected TV’s, by Size USD Million (2016-2021)
  • Table 155. Mexico Connected TV’s, by End Use USD Million (2016-2021)
  • Table 156. Mexico Connected TV’s, by Distribution USD Million (2016-2021)
  • Table 157. Mexico Connected TV’s, by Display Panel USD Million (2016-2021)
  • Table 158. Mexico Connected TV’s, by Resolution USD Million (2016-2021)
  • Table 159. Company Basic Information, Sales Area and Its Competitors
  • Table 160. Company Basic Information, Sales Area and Its Competitors
  • Table 161. Company Basic Information, Sales Area and Its Competitors
  • Table 162. Company Basic Information, Sales Area and Its Competitors
  • Table 163. Company Basic Information, Sales Area and Its Competitors
  • Table 164. Company Basic Information, Sales Area and Its Competitors
  • Table 165. Company Basic Information, Sales Area and Its Competitors
  • Table 166. Company Basic Information, Sales Area and Its Competitors
  • Table 167. Company Basic Information, Sales Area and Its Competitors
  • Table 168. Company Basic Information, Sales Area and Its Competitors
  • Table 169. Connected TV’s: by Size(USD Million)
  • Table 170. Connected TV’s Less than 30 Inch , by Region USD Million (2022-2027)
  • Table 171. Connected TV’s 30-40 Inch , by Region USD Million (2022-2027)
  • Table 172. Connected TV’s 40-50 Inch , by Region USD Million (2022-2027)
  • Table 173. Connected TV’s More than 50 Inch , by Region USD Million (2022-2027)
  • Table 174. Connected TV’s: by End Use(USD Million)
  • Table 175. Connected TV’s Residential , by Region USD Million (2022-2027)
  • Table 176. Connected TV’s Commercial , by Region USD Million (2022-2027)
  • Table 177. Connected TV’s Industrial , by Region USD Million (2022-2027)
  • Table 178. Connected TV’s: by Distribution(USD Million)
  • Table 179. Connected TV’s E-commerce Portal , by Region USD Million (2022-2027)
  • Table 180. Connected TV’s Supermarkets & Hypermarkets , by Region USD Million (2022-2027)
  • Table 181. Connected TV’s Specialty Stores) , by Region USD Million (2022-2027)
  • Table 182. Connected TV’s: by Display Panel(USD Million)
  • Table 183. Connected TV’s LCD , by Region USD Million (2022-2027)
  • Table 184. Connected TV’s LED , by Region USD Million (2022-2027)
  • Table 185. Connected TV’s OLED , by Region USD Million (2022-2027)
  • Table 186. Connected TV’s QLED , by Region USD Million (2022-2027)
  • Table 187. Connected TV’s: by Resolution(USD Million)
  • Table 188. Connected TV’s 4K UHD TV , by Region USD Million (2022-2027)
  • Table 189. Connected TV’s Full HD TV , by Region USD Million (2022-2027)
  • Table 190. Connected TV’s HDTV , by Region USD Million (2022-2027)
  • Table 191. Connected TV’s Others , by Region USD Million (2022-2027)
  • Table 192. South America Connected TV’s, by Country USD Million (2022-2027)
  • Table 193. South America Connected TV’s, by Size USD Million (2022-2027)
  • Table 194. South America Connected TV’s, by End Use USD Million (2022-2027)
  • Table 195. South America Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 196. South America Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 197. South America Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 198. Brazil Connected TV’s, by Size USD Million (2022-2027)
  • Table 199. Brazil Connected TV’s, by End Use USD Million (2022-2027)
  • Table 200. Brazil Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 201. Brazil Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 202. Brazil Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 203. Argentina Connected TV’s, by Size USD Million (2022-2027)
  • Table 204. Argentina Connected TV’s, by End Use USD Million (2022-2027)
  • Table 205. Argentina Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 206. Argentina Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 207. Argentina Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 208. Rest of South America Connected TV’s, by Size USD Million (2022-2027)
  • Table 209. Rest of South America Connected TV’s, by End Use USD Million (2022-2027)
  • Table 210. Rest of South America Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 211. Rest of South America Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 212. Rest of South America Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 213. Asia Pacific Connected TV’s, by Country USD Million (2022-2027)
  • Table 214. Asia Pacific Connected TV’s, by Size USD Million (2022-2027)
  • Table 215. Asia Pacific Connected TV’s, by End Use USD Million (2022-2027)
  • Table 216. Asia Pacific Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 217. Asia Pacific Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 218. Asia Pacific Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 219. China Connected TV’s, by Size USD Million (2022-2027)
  • Table 220. China Connected TV’s, by End Use USD Million (2022-2027)
  • Table 221. China Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 222. China Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 223. China Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 224. Japan Connected TV’s, by Size USD Million (2022-2027)
  • Table 225. Japan Connected TV’s, by End Use USD Million (2022-2027)
  • Table 226. Japan Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 227. Japan Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 228. Japan Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 229. India Connected TV’s, by Size USD Million (2022-2027)
  • Table 230. India Connected TV’s, by End Use USD Million (2022-2027)
  • Table 231. India Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 232. India Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 233. India Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 234. South Korea Connected TV’s, by Size USD Million (2022-2027)
  • Table 235. South Korea Connected TV’s, by End Use USD Million (2022-2027)
  • Table 236. South Korea Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 237. South Korea Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 238. South Korea Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 239. Taiwan Connected TV’s, by Size USD Million (2022-2027)
  • Table 240. Taiwan Connected TV’s, by End Use USD Million (2022-2027)
  • Table 241. Taiwan Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 242. Taiwan Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 243. Taiwan Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 244. Australia Connected TV’s, by Size USD Million (2022-2027)
  • Table 245. Australia Connected TV’s, by End Use USD Million (2022-2027)
  • Table 246. Australia Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 247. Australia Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 248. Australia Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 249. Rest of Asia-Pacific Connected TV’s, by Size USD Million (2022-2027)
  • Table 250. Rest of Asia-Pacific Connected TV’s, by End Use USD Million (2022-2027)
  • Table 251. Rest of Asia-Pacific Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 252. Rest of Asia-Pacific Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 253. Rest of Asia-Pacific Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 254. Europe Connected TV’s, by Country USD Million (2022-2027)
  • Table 255. Europe Connected TV’s, by Size USD Million (2022-2027)
  • Table 256. Europe Connected TV’s, by End Use USD Million (2022-2027)
  • Table 257. Europe Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 258. Europe Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 259. Europe Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 260. Germany Connected TV’s, by Size USD Million (2022-2027)
  • Table 261. Germany Connected TV’s, by End Use USD Million (2022-2027)
  • Table 262. Germany Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 263. Germany Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 264. Germany Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 265. France Connected TV’s, by Size USD Million (2022-2027)
  • Table 266. France Connected TV’s, by End Use USD Million (2022-2027)
  • Table 267. France Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 268. France Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 269. France Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 270. Italy Connected TV’s, by Size USD Million (2022-2027)
  • Table 271. Italy Connected TV’s, by End Use USD Million (2022-2027)
  • Table 272. Italy Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 273. Italy Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 274. Italy Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 275. United Kingdom Connected TV’s, by Size USD Million (2022-2027)
  • Table 276. United Kingdom Connected TV’s, by End Use USD Million (2022-2027)
  • Table 277. United Kingdom Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 278. United Kingdom Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 279. United Kingdom Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 280. Netherlands Connected TV’s, by Size USD Million (2022-2027)
  • Table 281. Netherlands Connected TV’s, by End Use USD Million (2022-2027)
  • Table 282. Netherlands Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 283. Netherlands Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 284. Netherlands Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 285. Rest of Europe Connected TV’s, by Size USD Million (2022-2027)
  • Table 286. Rest of Europe Connected TV’s, by End Use USD Million (2022-2027)
  • Table 287. Rest of Europe Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 288. Rest of Europe Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 289. Rest of Europe Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 290. MEA Connected TV’s, by Country USD Million (2022-2027)
  • Table 291. MEA Connected TV’s, by Size USD Million (2022-2027)
  • Table 292. MEA Connected TV’s, by End Use USD Million (2022-2027)
  • Table 293. MEA Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 294. MEA Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 295. MEA Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 296. Middle East Connected TV’s, by Size USD Million (2022-2027)
  • Table 297. Middle East Connected TV’s, by End Use USD Million (2022-2027)
  • Table 298. Middle East Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 299. Middle East Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 300. Middle East Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 301. Africa Connected TV’s, by Size USD Million (2022-2027)
  • Table 302. Africa Connected TV’s, by End Use USD Million (2022-2027)
  • Table 303. Africa Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 304. Africa Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 305. Africa Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 306. North America Connected TV’s, by Country USD Million (2022-2027)
  • Table 307. North America Connected TV’s, by Size USD Million (2022-2027)
  • Table 308. North America Connected TV’s, by End Use USD Million (2022-2027)
  • Table 309. North America Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 310. North America Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 311. North America Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 312. United States Connected TV’s, by Size USD Million (2022-2027)
  • Table 313. United States Connected TV’s, by End Use USD Million (2022-2027)
  • Table 314. United States Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 315. United States Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 316. United States Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 317. Canada Connected TV’s, by Size USD Million (2022-2027)
  • Table 318. Canada Connected TV’s, by End Use USD Million (2022-2027)
  • Table 319. Canada Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 320. Canada Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 321. Canada Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 322. Mexico Connected TV’s, by Size USD Million (2022-2027)
  • Table 323. Mexico Connected TV’s, by End Use USD Million (2022-2027)
  • Table 324. Mexico Connected TV’s, by Distribution USD Million (2022-2027)
  • Table 325. Mexico Connected TV’s, by Display Panel USD Million (2022-2027)
  • Table 326. Mexico Connected TV’s, by Resolution USD Million (2022-2027)
  • Table 327. Research Programs/Design for This Report
  • Table 328. Key Data Information from Secondary Sources
  • Table 329. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Connected TV’s: by Size USD Million (2016-2021)
  • Figure 5. Global Connected TV’s: by End Use USD Million (2016-2021)
  • Figure 6. Global Connected TV’s: by Distribution USD Million (2016-2021)
  • Figure 7. Global Connected TV’s: by Display Panel USD Million (2016-2021)
  • Figure 8. Global Connected TV’s: by Resolution USD Million (2016-2021)
  • Figure 9. South America Connected TV’s Share (%), by Country
  • Figure 10. Asia Pacific Connected TV’s Share (%), by Country
  • Figure 11. Europe Connected TV’s Share (%), by Country
  • Figure 12. MEA Connected TV’s Share (%), by Country
  • Figure 13. North America Connected TV’s Share (%), by Country
  • Figure 14. Global Connected TV’s share by Players 2021 (%)
  • Figure 15. Global Connected TV’s share by Players (Top 3) 2021(%)
  • Figure 16. Global Connected TV’s share by Players (Top 5) 2021(%)
  • Figure 17. BCG Matrix for key Companies
  • Figure 18. Koninklijke Philips NV (Netherlands) Revenue, Net Income and Gross profit
  • Figure 19. Koninklijke Philips NV (Netherlands) Revenue: by Geography 2021
  • Figure 20. LG Electronics Inc. (South Korea) Revenue, Net Income and Gross profit
  • Figure 21. LG Electronics Inc. (South Korea) Revenue: by Geography 2021
  • Figure 22. Apple Inc. (United States) Revenue, Net Income and Gross profit
  • Figure 23. Apple Inc. (United States) Revenue: by Geography 2021
  • Figure 24. Haier Group Corporation (China) Revenue, Net Income and Gross profit
  • Figure 25. Haier Group Corporation (China) Revenue: by Geography 2021
  • Figure 26. Hitachi Ltd (Japan) Revenue, Net Income and Gross profit
  • Figure 27. Hitachi Ltd (Japan) Revenue: by Geography 2021
  • Figure 28. Insignia Systems Inc. (United States) Revenue, Net Income and Gross profit
  • Figure 29. Insignia Systems Inc. (United States) Revenue: by Geography 2021
  • Figure 30. IZIO Inc. (Brazil) Revenue, Net Income and Gross profit
  • Figure 31. IZIO Inc. (Brazil) Revenue: by Geography 2021
  • Figure 32. Panasonic Corporation (Japan) Revenue, Net Income and Gross profit
  • Figure 33. Panasonic Corporation (Japan) Revenue: by Geography 2021
  • Figure 34. Samsung Electronics Co. Ltd (South Korea) Revenue, Net Income and Gross profit
  • Figure 35. Samsung Electronics Co. Ltd (South Korea) Revenue: by Geography 2021
  • Figure 36. Sony Corporation (Japan) Revenue, Net Income and Gross profit
  • Figure 37. Sony Corporation (Japan) Revenue: by Geography 2021
  • Figure 38. Global Connected TV’s: by Size USD Million (2022-2027)
  • Figure 39. Global Connected TV’s: by End Use USD Million (2022-2027)
  • Figure 40. Global Connected TV’s: by Distribution USD Million (2022-2027)
  • Figure 41. Global Connected TV’s: by Display Panel USD Million (2022-2027)
  • Figure 42. Global Connected TV’s: by Resolution USD Million (2022-2027)
  • Figure 43. South America Connected TV’s Share (%), by Country
  • Figure 44. Asia Pacific Connected TV’s Share (%), by Country
  • Figure 45. Europe Connected TV’s Share (%), by Country
  • Figure 46. MEA Connected TV’s Share (%), by Country
  • Figure 47. North America Connected TV’s Share (%), by Country
List of companies from research coverage that are profiled in the study
  • Koninklijke Philips NV (Netherlands)
  • LG Electronics Inc. (South Korea)
  • Apple Inc. (United States)
  • Haier Group Corporation (China)
  • Hitachi Ltd (Japan)
  • Insignia Systems Inc. (United States)
  • IZIO Inc. (Brazil)
  • Panasonic Corporation (Japan)
  • Samsung Electronics Co. Ltd (South Korea)
  • Sony Corporation (Japan)
Additional players considered in the study are as follows:
Westinghouse Electric Corporation (United States) , TCL Corporation (China) , Hisense Group Co. Ltd (China) , Rubicon Technologies, LLC (United States)
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Key Highlights of Report


Aug 2022 187 Pages 91 Tables Base Year: 2021 Coverage: 15+ Companies; 18 Countries

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Global Connected TV’s Market Quantitative research analysis
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Frequently Asked Questions (FAQ):

The prominent players of Global Connected TV’s market are Koninklijke Philips NV (Netherlands), LG Electronics Inc. (South Korea), Apple Inc. (United States), Haier Group Corporation (China), Hitachi Ltd (Japan), Insignia Systems Inc. (United States), IZIO Inc. (Brazil), Panasonic Corporation (Japan), Samsung Electronics Co. Ltd (South Korea) and Sony Corporation (Japan).
In this highly competitive & fast evolving Connected TV’s industry, the top strategic priorities would remain consistent like innovation, R&D, and M&A.
The Global Connected TV’s market is expected to see a growth of 14.5% during projected year 2021 to 2027.

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