About Cloud Broadcasting
Traditional Means of broadcast are thought of expensive and inefficient, this downsides of traditional means of broadcast are filled by Cloud broadcasting. Cloud broadcasting basically involved the application of media and storage cloud. The cloud broadcasting helps in reduction of physical infrastructure as well as reduces the crew requirements, thus reducing the operational costs. This involves uploading of all the media content such as videos directly on the cloud, and streaming through cloud. The adoption of cloud results in easy access, seamless experience and better security. North America is geographically, the largest market of cloud broadcasting.
Attributes | Details |
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Study Period | 2019-2030 |
Base Year | 2022 |
Unit | Value (USD Million) |
Media and Entertainment industry is witnessing a rapid rise due to rise in production quality, as well as rise in disposable income of the masses. Cloud broadcasting is expected to play a major role over the coming years in the transformation of the broadcasting, media and entertainment industry due to adoption of cloud. This is because of advancement in high speed internet services. North America which has been traditionally home to modern media and entertainment due to its Hollywood industry is expected to emerge as the biggest market of cloud broadcasting. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Amazon Web Services (United States), Microsoft Corporation (United States), Amagi Corporation (United States), Imagine Communications Corp. (United States), Avid Technology, Inc. (United States), Sinclair Broadcast Group (United States), Brightcove Inc. (United States), Planetcast Media Services Limited (India), ERA Ltd. (United Kingdom) and Nera Telecommunications Ltd. (Singapore) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Arqiva (United Kingdom), Dacast Inc. (United States) and Fordela Corp. (United States).
Segmentation Overview
AMA Research has segmented the market of Global Cloud Broadcasting market by and Region.
On the basis of geography, the market of Cloud Broadcasting has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by End Use, the sub-segment i.e. Media and Entertainment will boost the Cloud Broadcasting market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Service, the sub-segment i.e. Software as a Service (SaaS) will boost the Cloud Broadcasting market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Organisation Size , the sub-segment i.e. Large Enterprise will boost the Cloud Broadcasting market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Deployment , the sub-segment i.e. Public Cloud will boost the Cloud Broadcasting market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Media and Entertainment Account for Largest Market Share
Market Growth Drivers:
Advancement in Connectivity Technology and Rapid Adoption of Cloud Computing in Various Domains
Challenges:
Providing Seamless Viewing Experience to the Viewers
Restraints:
Increasing Incidents of Cyber Attacks
Opportunities:
Asia Pacific Presents Huge Opportunity because of Large Population and Rising Incomes in the Region
Market Leaders and their expansionary development strategies
In 2019, Sinclair Broadcast Group, Inc., a United States based telecom conglomerate announced completion of acquisition of 21 Regional Sports Networks as well as Fox College Sports from its earlier owner The Walt Disney Company. The acquisition was made through Sinclair’s subsidiary Diamond Sports Group, LLC. The acquisition is said to strengthen Sinclair’s sports broadcast portfolio.
Key Target Audience
Cloud Broadcasting Providers, New Entrants/Investors, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations and End-Use Industries
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.