Market Overview:
Guarana is a Brazilian native plant. The seeds of the guarana plant are ground into a powder to make guarana extract. Caffeine, theophylline, and theobromine are just a few of the stimulants found in them. Antioxidants found in guarana include tannins, saponins, and catechins. It is widely used in soft drinks and other beverages. Apart from being rich in antioxidants, it also reduces fatigue and improves focus. It also popular in the weight-loss community and has antibacterial properties. North America and Europe is the largest market for guarana powder.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Forecast Period | 2024-2030 |
Historical Period | 2018-2023 |
Unit | Value (USD Million) |
Key Companies Profiled | Nexira (Brazil), Raab Vitalfood GmbH (Germany), Monterey Bay Spice Co (United States), The Guarana Company (United Kingdom), Nutra Green Biotechnology Co. Ltd (France), Mountain Rose Herbs (United States), Xi'an Pincredit Bio-Tech Co., Ltd. (China) and The Green Labs LLC (United States) |
Customization Scope | Avail customization with purchase of this report. Add or modify country, region or narrow down segments in the final scope subject to feasibility |
AMA Research follows a focused and realistic research framework that provides the ability to study the crucial market dynamics of major and emerging geographies across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcases the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyze the products and services offered by multiple players competing to increase their market share and presence.
Key Vendors of Guarana Powder Market Study:
Nexira (Brazil), Raab Vitalfood GmbH (Germany), Monterey Bay Spice Co (United States), The Guarana Company (United Kingdom), Nutra Green Biotechnology Co. Ltd (France), Mountain Rose Herbs (United States), Xi'an Pincredit Bio-Tech Co., Ltd. (China) and The Green Labs LLC (United States)
Guarana Powder Market Segment Analysis
Scope | Sub-Segments |
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Application / End User | Food and Beverages, Pharmaceuticals, Cosmetics and Others |
Nature | Organic,Inorganic |
Packaging | Plastic Wrapper,Plastic Container,Paper Wrapper,Glass Container,Other |
Sales Channel | Online,Offline |
Influencing Trend:
Increasing Scientific Research to Understand Properties of Guarana
Market Growth Drivers:
Increasing Consumption of Guarana Powder to Counter Obesity and Growing Consumption of Guarana Powder to Increase Energy and Reduce Fatigue
Challenges:
Lack Of Awareness About the Benefits of Guarana Powder
Restraints:
Excessive Intake of Guarana Powder Can Cause Insomnia
Opportunities:
Growing Marketing Will Increase the Demand for Guarana Powder and Increasing Health Awareness About Health Among Masses Will Boost the Demand of Guarana Powder
Some of the other players that are also part of study are Indena S.p.A (Italy) and Happy Herb Company (Australia). The Global Guarana Powder market is gaining huge competition due to involvement of United States companies that constantly invest in research & development to meet market expectation with new innovation.
Latest Industry Highlights:
In January 2020, Herbalife Nutrition, a market player in nutrition launched the Afresh Energy drink mix in tulsi flavor. The exotic Guarana plant, which is native to the Amazon jungles, and orange pekoe are both key components in the Afresh energy drink. Guarana in the drink helps to improve mental alertness, reduce tiredness, and increase energy levels.
In
According to US Federal Food Law, Adulterated or misbranded food cannot be sold. “Adulterated food means any food that 1) contains any substance, food additive, or pesticide chemical residue which may render it injurious to health or unsafe; 2) consists of any filthy, putrid, or decomposed substance; 3) is unfit for food; 4) has been prepared, packed, or held under insanitary conditions whereby it may have become contaminated” among other things in the law.
Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Guarana Powder market.
In order to reach an exhaustive list of functional and relevant players, various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep into important geographies by players, and a thorough validation test is conducted to reach the most relevant players for survey in Guarana Powder market.
Identification of total players or companies operating in the global market which is further concentrated to fewer or most impacting players which are considered under the reports scope. In order to make a priority list sorting is done based on revenue generated based on the latest reporting with the help of paid databases such as Factiva, Bloomberg, etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Venture Capitalists and Private Equity Firms, New Entrants/Investors, Analysts and Strategic Business Planners, Guarana Powder Manufacturers, Suppliers, and Distributors, Raw Material Suppliers, Government Regulatory and Research Organizations, End-Use Industries and Others.
This helps us to gather the data for the players revenue, operating cycle and expense, profit along with product or service growth, etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that include Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, Annual reports, press releases etc.