About Kids Toothpaste
Kids toothpaste are a special kind of toothpaste designed for kids of age 2 years to 6 years. Adult toothpaste comprises high amount of fluoride and hence kids toothpastes are different from adult toothpaste in terms of fluoride quantity, flavor, and packaging. Kids toothpaste is available with either less amount of fluoride or with no fluoride at all.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that Global Vendors will contribute the maximum growth to Global Kids Toothpaste market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Colgate – Palmolive Company (United States), Unilever Pvt. Ltd. Company (India), Yunnan Baiyao Group Pvt. Ltd. (China), Church and Dwight Co. Inc. (United States), Pigeon Corporation (Japan), GlaxoSmithKline plc (United Kingdom) and Kao Corporation (Japan) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are LG Household and Healthcare Ltd. (South Korea) and Proctor and Gamble Ltd. (United States).
Segmentation Overview
AMA Research has segmented the market of Global Kids Toothpaste market by Type (Fluoride toothpaste and Non-fluoride toothpaste) and Region.
On the basis of geography, the market of Kids Toothpaste has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the Kids Toothpaste market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Price, the sub-segment i.e. Low will boost the Kids Toothpaste market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Pack Size, the sub-segment i.e. Single Pack will boost the Kids Toothpaste market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Quantity, the sub-segment i.e. Small will boost the Kids Toothpaste market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Flavor, the sub-segment i.e. Minty will boost the Kids Toothpaste market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Availability for New Flavors and Packaging Styles
Market Growth Drivers:
Rising Awareness Of Oral Hygiene, Surging Demand For Specialized Toothpaste and Kids Globally are Suffering from Cavities
Challenges:
Lack of Awareness in Rural Area
Restraints:
Rising Concerns Regarding Toothpaste Ingredient
Opportunities:
Collaboration With Dental Care Specialists and Product Innovation
Market Leaders and their expansionary development strategies
In January 2020, Colgate-Palmolive Company announced that it has agreed to acquire Hello Products LLC, one of the fastest-growing, premium oral care brands in the United States, a portfolio company of Tenth Avenue Holdings, a New York City based private, diversified holding company.
In July 2019,Colgate announced a new partnership with top YouTube star, Ryan of Ryan's World™ and pocket.watch, to release a new kids oral care regimen. The new product line is designed by Ryan in conjunction with Colgate.
Key Target Audience
Kids Toothpaste Manufacturers, Kids Toothpaste International Traders, Kids Toothpaste Distributors and Suppliers, Research and Development Institutes, Potential Investors, Regulatory Bodies and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.