About Smart Badge
Smart Badge or smart card is small device having sophisticated name-tag or button and is equipped with RFID chips. It is usually worn across the neck or as wristband. Smart badges can handle all the tasks by automatically recording who comes in and out of the space at particular time. During an event, it can be boom for event attendees and hosts. They offer multiple advantages to customers as they are reusable, provide enhanced security, and perform secure transactions. Smart badges are adopted by various industries including, healthcare, government, telecommunications, and event & entertainment.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The global market is highly competitive and consists of a limited number of providers who compete with each other. The intense competition, changing consumer spending patterns, demographic trends, and frequent changes in consumer preferences pose significant opportunities for market growth Analyst at AMA Research estimates that United States Manufacturers will contribute the maximum growth to Global Smart Badge market throughout the forecasted period. Established and emerging Manufacturers should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Thales Group (Gemalto) (France), ASSA ABLOY AB (HID Global Corporation) (Sweden), Giesecke+Devrient GmbH (Germany), Brady Worldwide, Inc. (United States), IDEMIA (France), Evolis (France), Identiv Inc. (United States), BEAM (United States), AIOI-SYSTEMS CO., LTD. (DISPLAY IT CARD) (Japan) and Watchdata (Singapore) are some of the key players that are part of study coverage. Additionally, the Manufacturers which are also part of the research coverage are Blendology (United Kingdom), Squarofumi (China), KONA I Co. Ltd. (South Korea) and Proxfinity Inc. (United States).
Segmentation Overview
AMA Research has segmented the market of Global Smart Badge market by Type (Smart Badges with Display and Smart Badges without Display), Application (Government and Healthcare, Corporate, Event and Entertainment, Retail and Hospitality and Others) and Region.
On the basis of geography, the market of Smart Badge has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Communication, the sub-segment i.e. Contact Badges will boost the Smart Badge market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increased adoption of smart badges with contactless interfaces
Market Growth Drivers:
Benefits such as multifunctionality and flexibility and Growing demand for wearable access control devices for security management
Challenges:
Lack of standardization and consumer awareness and Concerns regarding security and data theft
Restraints:
High costs involved in deploying and acquiring smart badges and Proliferation of digital ID
Opportunities:
Technological advancements in smart badges, Latent opportunities for smart badges in populated countries, particularly China and India and Blockchain enables new modes for security
Market Leaders and their expansionary development strategies
In July 2022, Continuing its cybersecurity expansion strategy, Thales announces the signature of an agreement to acquire OneWelcome, a European leader in the fast growing market of Customer Identity and Access Management, This acquisition is a new step in Thales’ strategy1 to further strengthen its leading position as a global cybersecurity player, and a leading provider of secure and trusted digital identities.
In July 2023, Bizzabo, the Event Experience Operating System (OS), announced two significant updates to Klik Experiential, its wearable event technology for B2B conferences and flagship events. The company is released The Edge, its sleekest, most environmentally friendly SmartBadge yet, and introducing Klik à la Carte, a new standalone option for event professionals.
Key Target Audience
Venture Capitalists and Private Equity Firms, New Entrants/Investors, Analysts and Strategic Business Planners, Smart Badge Manufacturers, Suppliers, and Distributors, Raw Material Suppliers, Government Regulatory and Research Organizations and End-Use Industries
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.