Global Online Bra Market Overview:
The global online bra market is serving stepping stone to development in most countries, with the growth of the lingerie industry. From the last few years, the production of women's lingerie is shifted to developed and developing regions. Asia Pacific region is gaining major attraction in this industry because most of the production is done for the non-Asian developing countries. The hosiery industry is an ancient industry in the area of the textile industry which is having huge potential in the domestic market and also in the export market in various such regions such as China, India, and The United States, and others. The growing market demand for a Cotton-based bra is widely used by all classes of people because of its good absorbency, cheaper prices, and high availability. These foundation bras are used by people throughout the year under various climatic conditions.
As per latest study released by AMA Research, the Global Online Bra market is expected to see growth rate of 9.6% and may see market size of USD4525.36 Million by 2028.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Forecast Period | 2023-2028 |
Historical Period | 2018-2022 |
Unit | Value (USD Million) |
Customization Scope | Avail customization with purchase of this report. Add or modify country, region & or narrow down segments in the final scope subject to feasibility |
Influencing Trend:
Rapid Adoption of the Omni Channel Retail and The rise in Breast Cancer Awareness
Market Growth Drivers:
Rising Consumer Preferences Towards Different Types of Padded Bra Product and Growing Number of Smartphone Users
Challenges:
Rising Competition in Online Bra Market and Consumer Hesitate to Invest in Bra
Restraints:
The Outbreak of COVID-19 is Impacting Distribution Channel & Supply Chain
Opportunities:
Growing Number of Bra Manufacturing and Supply Units Across the Globe
Competitive Landscape:
Online Bra market is a fragmented market due to the presence of various players. The players are focusing on developing innovative products to improve quality, enhances and promotes performance. The companies are coming up with partnerships or agreements along with planning strategic activities such as partnerships, product launch, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge.
Some of the key players profiled in the report are Adidas (Germany), Fruit of the Loom Inc. (United States), Groupe Chantelle (France), Hanesbrands Inc. (United States), Jockey International, Inc. (United States), L Brands (United States), Levi Strauss & Co. (United States), Nike, Inc. (United States), Phillips Van Heusen Corporation (United States) and Wolf Lingerie (France). Additionally, following companies can also be profiled that are part of our coverage like Zivame (India), Amazon.com, Inc. (United States), Flipkart.com (India), Tata CLiQ (India), Calzedonia S.P.A (Italy), MAS Holdings (Sri Lanka), Petite Cherry (China), THIRDLOVE (United States) and Purple Panda Fashions Pvt. Ltd. (India).. Analyst at AMA Research see United States Vendors to retain maximum share of Global Online Bra market by 2028. Considering Market by Design, the sub-segment i.e. Padded will boost the Online Bra market. Considering Market by Size, the sub-segment i.e. <30’ will boost the Online Bra market. Considering Market by Material Type, the sub-segment i.e. Cotton will boost the Online Bra market.
Latest Market Insights:
In March 2020, HanesBrands has introduced its popular C9 Champion performance athleticwear exclusively with Amazon Fashion worldwide as part of a multi-year agreement. C9 Champion, the value-priced product line of iconic Champion athleticwear, has more than 100 styles of its most popular men’s, women’s, and children’s activewear, innerwear, and accessories available on Amazon’s online store
In Feb 2020, L Brands, Inc. and Sycamore Partners, a private equity firm specializing in consumer and retail investments, announced a strategic transaction that aims to deliver long-term value to L Brands shareholders by positioning Bath & Body Works as a highly profitable, standalone public company and separating Victoria’s Secret Lingerie, Victoria’s Secret Beauty and PINK (collectively, Victoria’s Secret) into a privately-held entity focused on reinvigorating its market-leading businesses and returning them to historic levels of profitability and growth.
What Can be Explored with the Online Bra Market Study
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global Online Bra Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in Online Bra
Understand the Competitive Scenario
- Track Right Markets
- Identify the Right Verticals
Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Online Bra market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Online Bra market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Bra Manufacturer, Potential Investors, Research and Development Institutes, End Users and Others.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.