List of companies from research coverage that are profiled in the study
- Rubicon Project (United States)
- LiveRail Inc. (United States)
- BrightRoll (United States)
- DoubleClick (United States)
- SmartyAds (United Kingdom)
- AppNexus (United States)
- PubMatic (United States)
- OpenX Technologies Inc. (United States)
- Naviga (United States)
- Insticator (United States)
- Admixer SSP (Ukraine)
- MoPub (United States)
- Getintent (United States)
Additional players considered in the study are as follows:
Wunderkind, Inc. (United States)
,
RhythmOne (United States)
,
360 Polaris (India)
,
AdPushup Inc. (United States)