What is Drinking Yogurt Market?
Online Stores Sales to drive the Regional Market will help to boost the global Drinking Yogurt market in the forecasted period. Drinking yogurt is stirred yogurt that has a low total solids content and which has undergone homogenization to further reduce the viscosity. Sweetener, flavoring, and coloring ingredients may then be added and the product is packed in bottles. The increasing demand for probiotic foods as well as snacks food products, the increasing awareness regarding the food products is acting as the major driver of the global market. Also, the online sales channel will help to boost the market demand in the forecasted period.
The market study is being classified and major geographies with country level break-up. According to AMA, the Global Drinking Yogurt market is expected to see growth rate of 12.5%
General Mills Inc.(United States), Amul (India), Lactalis Group (France), Bright Dairy (China), Dean Foods (United States), Unilever (United Kingdom), Chobani LLC. (United States), Nestle S.A (Switzerland), Raisio Nutrition Ltd. (Finland) and Yakult Honsha Co. Ltd (Japan) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Groupe Danone (France), China Mengniu DairyFlora ProActiv (China), Arla Foods amba (Denmark) and Fonterra Co-operative Group Limited (New Zealand).
The global Drinking Yogurt market seems to be competitive in nature. The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Drinking Yogurt market throughout the predicted period.
Segment Analysis
Analyst at AMA have segmented the market study of Global Drinking Yogurt market by Type, Application and Region.
On the basis of geography, the market of Drinking Yogurt has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Drivers
- Rising demand for probiotic foods and supplements
- The growing health awareness among the consumers
Market Trend
- The increasing competition from other drinkable milk products
- High adoption of more protein, improved nutrition, and convenience are driving sales growth of drinkable yogurt as a way to fuel the body at the start of each day
Restraints
- The concern related to the allergies of the products
Opportunities
- Prominent existing players are investing in R&D and launching new drinkable yogurts with diverse natural or organic-based ingredients
- Growing Digestive Health Concerns Heating Up Demand For Probiotic Products
Challenges
- The Stringent Government Regulations
The FDA has separate standards of identity for yogurt, low-fat yogurt, and nonfat yogurt. Under the final rule, low-fat yogurt and nonfat yogurt will be covered under the FDA's general definition and standard of identity, which allows nutritionally modified versions of traditional standardized foods.
Key Target Audience
Distributors, Government Regulatory Bodies, Private Research Organizations, Government Research Organization and Others