About Desktop Computers
A desktop computer is refer as the personal computer which fits on or under the desk. It is typically has a peripheral monitor, keyboard, mouse, and either a vertical or horizontal (tower) form factor. Unlike a laptop, which is totally portable, a desktop computer is something which meant to stay at one location. While computers are electronic devices that accept data, process that data, produce output, and store the results. The market of the desktop computers is increasing due to the increasing demand from the enterprise segment, but the market is also experiencing slower growth from the last few years due to the emergence of the tablets, laptops and the mobile phones
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Desktop Computers is a fragmented market due to the presence of various players. The many changes within the industry underscore the fact that there is an increasingly more competitive landscape. The players are focusing on planning strategic activities like partnerships, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge.The Vendors having a strong hold in the market are HP, Dell and Lenovo. Analyst at AMA Research estimates that United States, Taiwanese and Chinese Vendors will contribute the maximum growth to Global Desktop Computers market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Acer (Taiwan), Apple (United States), ASUS (Taiwan), CyberPowerPC (United States), CybertronPC (United States), Dell (United States), Gateway (United States), HP (United States), iBUYPOWER (United States) and Lenovo (China) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are MSI (Taiwan), Samsung (South Korea) and ZOTAC (China).
Segmentation Overview
AMA Research has segmented the market of Global Desktop Computers market by Type (All in one and Traditional PC), Application (Household, Office, Net Bar, Educational sector and Others) and Region.
On the basis of geography, the market of Desktop Computers has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by End User, the sub-segment i.e. Office workers will boost the Desktop Computers market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Technology innovations such as touch-enabled PCs are expanding the market
Market Growth Drivers:
Better battery life, Demand from the enterprise segment and Cheaper than laptops and tablets
Challenges:
Emergence of tablets, laptops and mobile phones and Internet or Network Connectivity Issues
Restraints:
Extended replacement cycles and Economic instability in emerging markets
Market Leaders and their expansionary development strategies
In October 2023, Asus acquired Intel's Next Unit of Computing (NUC) products based on Intel's 10th to 13th Generation Core processors. Asus is set to continue building and supporting Intel's existing NUCs and will, over time, roll out its own compact NUC systems for office, entertainment, gaming, and many other applications.
In September 2023, Asus launched a new lineup of All-in-One PCs and desktop in India, including the Asus S500SE, Asus S501ME, ROG DT G22, and all in one Aio M3402.
Key Target Audience
Desktop Computers Investors, Desktop Computers Providers/Vendors, Research Professionals, Emerging Companies, Raw Material Suppliers/ Buyers, Desktop Computers Suppliers/ Buyers, Research Institutes, Original Equipment Manufacturer, Component Supplier, Desktop Computers Distributors, Government Body & Associations and End user
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.