What is Athletic Tape Market?
An athletic tape is basically a rigid form of specially created adhesive tape that is designed to help promote athletic performance, prevent injury, and assist with injury rehabilitation. It helps in reducing pressure to the tissue, which may reduce discomfort or pain. It can help provide support to muscles by helping the muscle to not over-extend or over-contract.
Highlights from Athletic Tape Market Study
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | 3M (United States), SpiderTech (Canada), Johnson & Johnson (United States), RockTape, Inc. (United States), Mueller Industries, Inc. (United States), Atex Technologies, Inc. (United States), Towatek Korea (South Korea), Healixon (Netherlands), Walgreen Company (United States) and Mueller Sports Medicine, Inc. (United States) |
Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Athletic Tape market throughout the forecasted period.
3M (United States), SpiderTech (Canada), Johnson & Johnson (United States), RockTape, Inc. (United States), Mueller Industries, Inc. (United States), Atex Technologies, Inc. (United States), Towatek Korea (South Korea), Healixon (Netherlands), Walgreen Company (United States) and Mueller Sports Medicine, Inc. (United States) are some of the key players profiled in the study. Athletic Tape Market Segmentation:
Scope | Sub-Segments |
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Type | Roll Tape and Pre-cut Bandage |
End-users | Athletics,Hospitals,Clinics |
Distribution Channel | Pharmacy & Drugstore,Online Shop,Sports Franchised Store,Hospital & Physiotherapy & Chiropractic,Others |
Material | Cotton,Synthetic |
On the basis of geography, the market of Athletic Tape has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
High Demand for Athletic Tapes with Advanced Materials
Market Growth Drivers:
Increased Awareness regarding General Health and Fitness, Rise in the Online Platforms and Increased Number of Sport Events
Challenges:
Availability of Substitute Products in the Market
Restraints:
Fluctuation in the Raw Material Prices such as Cotton
Opportunities:
Growing Demand for Athletic Tape from Online Customers, Rise in the Sports Equipment Industry and Robust Increase in the Distribution Channels
Key Target Audience
Athletic Tape Manufacturers, Raw Material Suppliers, Distributors, Emerging Companies and End-users
Market Leaders & Development Strategies
On October 2019, -3M has announced that it has completed the acquisition of Acelity, Inc. and its KCI subsidiaries worldwide from a consortium comprised of funds advised by Apax Partners (the Apax Funds), together with controlled affiliates of the Canada Pension Plan Investment Board (CPPIB) and the Public Sector Pension Investment Board (PSP Investments)
In November 2021, hygiene and wellness company Essity acquired Johnson & Johnson Consumer Inc.'s specialty sports tape brands Coach, Elastikon and Zonas, which have established themselves as premium products in the US market. Essity is a global market leader in taping and strapping and after the acquisition the company will also become a leading US sports medicine distributor.