About Toothpowder
The toothpowder is a mix of powders designed to clean teeth and freshen users breath. Tooth powder is thought to have originated many thousands of years ago. Ancient people used ingredients such as myrrh, burnt eggshells, crushed animal bone ash, and oyster shells to create powders able to remove mouth odor, plus clean and polish teeth. Earlier, people used to make toothpowder at home but the use of manufactured toothpowder has significantly increased. The use of toothpowder is increasing due to the use of natural ingredients such as salt, cinnamon, mint, and other herbs in it. As per a study, when used properly, toothpowders work equally as well as toothpaste at maintaining oral health. A recent study even suggests tooth powders are more effective at controlling plaque and gingivitis than toothpaste.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The toothpowder market is a competitive and dynamic space with exciting trends and challenges. As consumer preferences evolve and technology advances, we can expect to see even more innovative and diverse toothpastes emerging in the future. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Colgate-Palmolive (India), Primal Life Organics, LLC (United States), Lion Corporation (Japan), Church & Dwight (United States), China Chemical & Pharmaceutical Co. (China), Uncle Harrys (United States), Smiles Teeth Whitening Powder (United Kingdom), Eucryl (United Kingdom) and Eco-DenT(United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Anjani (India), Sabodent (India), Paawan Denta Gum (India) and Orawellness (United Kingdom).
Segmentation Overview
AMA Research has segmented the market of Global Toothpowder market by Type (Foaming and Non-Foaming) and Region.
On the basis of geography, the market of Toothpowder has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Product Type, the sub-segment i.e. Natural will boost the Toothpowder market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Ingredients, the sub-segment i.e. Peppermint will boost the Toothpowder market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Agents, the sub-segment i.e. Polishing Agents will boost the Toothpowder market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Sales Channel, the sub-segment i.e. Online Shop will boost the Toothpowder market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Trend for Activated Charcoal based Toothpowder
Market Growth Drivers:
Demand for Herbal Toothpowder, Increasing Use of Toothpowder for Dental Problems and Increasing Use of Peppermint and Spearmint Toothpowder
Challenges:
Availability of Counterfeit Products and Popularity of Toothpowder Decreasing Significantly due to Toothpaste
Restraints:
Toothpowder Containing Fluoride is Poisonous if Swallowed
Opportunities:
Growing Demand for Flavored Toothpowder, Ease of Availability and Low Cost Benefit and Long Shelf Life Compared to Toothpaste
Market Leaders and their expansionary development strategies
In October 2023, Crest joins forces with Oral B , This powerhouse merger unites two leading oral care brands, aiming to drive further innovation and product development in the toothpaste market.
In June 2023, Crest's 3D launched White Luxe ProLight Strips. These advanced whitening strips with LED light technology aim to deliver professional-level whitening results at home, catering to the desire for convenient and effective whitening solutions.
Key Target Audience
New Entrants/Investors, Analysts and Strategic Business Planners, Toothpowder Manufacturer, Raw Material Suppliers, Dealers, Suppliers, Traders, and Distributors, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations and End Users
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.