Market Snapshot:
The fashion industry is experiencing wide changes with the advent of technology and a high impact on consumer behavior. As this industry needs to adapt digital transformation majorly by the leading brand, which helps them to save their reputation in any complex environment. With the rising adoption of big data and analytics by fashion companies strategically to adapt to the consumer experience. The eventual challenge for fashion market players is effecting digital transformation in every aspect of its organizational culture. The fashion industry in terms of the pressure for growth and cost efficiency, many brands have started various initiatives to enhance their speed to the market and also implement the digital initiative in their core product design, manufacturing and supply chain processes.
Highlights from Digital Transformation in Fashion Market Study
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The key Players profiled in the report are Microsoft (United States), IBM (United States), Google (United States), AWS (United States), SAP (Germany), Adobe (United States), Autometrix (United States), Corel (Canada), Autodesk (United States) and CGS (United States). Additionally, other players that are part of this comprehensive study are Tukatech (United States), Vetigraph (France) and Syte (Israel).
Geographic Breakdown and Segment Analysis
The Global Digital Transformation in Fashion market presents a comprehensive analysis of the Digital Transformation in Fashion market and by geography (North America, South America, Europe, Asia-Pacific and MEA) along with country level break-up. This section of our report presents a realistic picture of the Global Digital Transformation in Fashion industry. Investors and Players can easily understand the inherent opportunities and challenges for their products in geographical region of interest.
For instance, while the holds majority of market share of the Digital Transformation in Fashion market
Analyst at AMA have segmented the market study of Global Digital Transformation in Fashion market by Type, Application and Region.
Influencing Trend:
Rapid Adoption of Cloud-Based Fashion Apparel Software and High Acceptance Of 3d Printed Design Tools in Fashion Design & Production
Market Growth Drivers:
Increasing End User’s Requirement for Personalized Fashion Experience and Growing Demand for Automated Inventory Management in Fashion Industry
Challenges:
Complex Integration with Legacy Systems
Restraints:
Less Awareness Among Consumers
Opportunities:
The appearance of Technologies Including Machine Learning, Deep Learning, Analytics, And Virtual Reality in the Fashion Industry and Rising Demand Across the Developing Economies
Market Developments Activities:
In October 2023, Secondhand clothing platform ThredUp partnered with Patagonia to launch a dedicated resale channel for Patagonia-branded items. This partnership promotes circularity in the fashion industry and offers consumers a convenient way to buy and sell sustainable clothing.
In November 2023 Gap Inc. acquired Drapr, a 3D body scanning and virtual fitting room technology provider. This move aims to address the perennial sizing challenge in the fashion industry and enhance online shopping experiences.
The companies are exploring the market are highly focusing towards enhancing their footprints new regions by adopting various market strategies such as mergers & acquisitions, expansions, investments, technology development and collaborations as their strategies. Key players are traveling new technology inventions through expansions and acquisitions across the globe to avail competitive advantage with combined synergies.
Key Target Audience
Venture Capitalists and Private Equity Firms, New Entrants/Investors, Analyst and Strategic Business Planners, Digital Service Provider in Fashion Industry, Government Regulatory and Research Organizations and End-Use Industries