Industry Background:
Baijiu is the world’s most famous distilled beverage. It is considered the national drink of China and has a long history dating back thousands of years. Baijiu is made through the process of fermentation and distillation using grains such as sorghum, rice, wheat, or corn. Baijiu is known for its distinct aroma and flavor profile, which can vary depending on the production method and the region it comes from. The spirit can have a strong, pungent smell and taste due to the fermentation process. It is often described as being potent, fiery, and even challenging for some palates. In today’s scenarios, the baijiu market has become saturated but the exploration of the international market in other countries is in the initial phase. Many Chinese companies are focusing on the Europe market.This growth is primarily driven by Growing Disposable Income
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Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Forecast Period | 2023-2028 |
Volume Unit | K Units |
Value Unit | USD (Million) |
Customization Scope | Avail customization with purchase of this report. Add or modify country, region & or narrow down segments in the final scope subject to feasibility |
The Brewers sector in the
region has been increasing at a sustainable rate and further growth is expected to be witnessed over the forecast period, owing to the robust investments and expansion in production facilities in the region. Major Vendors, such as Kweichow Moutai Group (Australia), Wuliangye Yibin (China), Yanghe Brewery (China), Luzhou Laojiao (China), Sichuan Langjiu Group Co., Ltd. (China), Anhui Gujing Group Co Ltd. (China), Sazerac Company (United States), Fosun International Limited (China), Shunxin Holdings (China), Gu Jing Gong (China), Xi Feng Jiu (China) and Shui Jing Fang (China), etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
on 29th April 2021, Sazerac’s Buffalo Trace Bourbon distillery launched a limited-edition product that is distilled like whiskey but uses the same ingredients as Chinese white spirit baijiu. The “baijiu-style” spirit is distilled using sorghum and peas, which are the basis for a number of traditional baijiu brands. The distillate is then aged for 11 years in three different types of cask before being married together and bottled at 45% abv.The global baijiu market is highly competitive and consists of some key players. In terms of market share, few of the key players presently dominate the global market. These market players are leveraging on strategic collaborative creativities to intensify their market share and escalation their profitability.
Influencing Trend:
Advancement in Production Techniques and Availability of Multiple Varieties
Market Growth Drivers:
Growing Disposable Income and Growing Demand in Europe Regions
Challenges:
Lack Of Professionals Skilled With Marketing, Foreign Trade, and Intercultural Communication Knowledge and Increasing Political Issues
Restraints:
Growing Number of Competitors, Increasing Number of Commercial and Legal Restrictions and Technical Barrier to Protect Food Safety and Domestic Liquor Market
Opportunities:
Growing Drinking Option Diversification, Technology Development in Marketing Practices Such As Distribution, And Marketing Research and Growing Alcohol Consumption in Many Regions Such As Europe
AMA Research follows a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mainly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcases the spontaneously changing Vendors landscape impacting the market's growth. Furthermore, our market researchers extensively analyze the products and services offered by multiple players competing to increase their market share and presence.
Data Sources of Baijiu Market Study
Primary Collection: InMail, LinkedIn Groups, Survey Monkey, Google, and Other professional Forums are some of the mediums utilized to gather primary data through key industry participants and appointees, subject-matter experts, C-level executives of Baijiu Industry, among others including independent industry consultants, experts, to obtain and verify critical qualitative commentary and opinion and quantitative statistics, to assess future market prospects.
The primary interviews and data collected as per the below protocols:
By Designation: C-Level, D-Level, Others
By Company Type: Tier 1, Tier 2, Tier 3
Secondary Data Sources such as Annual reports, Press releases, Analyst meetings, Conference calls, Investor presentations, Management statements, and SEC filings of Baijiu players along with Regulatory Sites, Association, World bank, etc were used as sources secondary set of data.
Customization in the Report
AMA Research features not only specific market forecasts but also includes significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Baijiu Study Sheds Light on
The Baijiu Market status quo and key characteristics. To end this, Analysts at AMA organize and took surveys of the Baijiu industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Baijiu industry is heading and what are the top priorities. Insights are drawn from financial analysis, surveys, and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold the value they currently claim or capture the new addressable opportunity.