What is Organic Pasta?
Organic Pasta is basically that pasta which is manufactured or produced without any chemical or food additives added anywhere in the process of producing the pasta. This kind of pasta is normally vegan based, as organic and vegan based products have similar consumers in market. There are various shapes of pasta under this market such as penne, elbows, fusilli, spaghetti and others. On basis of source the organic pasta market can be segmented into wheat, quinoa, chickpea and rice, with wheat accounting for largest market share. The market of organic pasta is expected to grow further as people’s preference for natural oriented food is rising fuelled by recent pandemic. Geographically, Europe and North America are the largest markets of Vegan Pasta.
The market study is broken down by Type (Elbows, Penne, Spaghetti, Fusilli, Conchiglie and Others) and major geographies with country level break-up.
Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Barilla G. e R. F.lli S.p.A. (Italy), General Mills, Inc. (United States), Banza (United States), Sam Mills (Romania), Quinoa Corporation (United States), Jovial Foods (United States), MXO Global, Inc. (United States), Schnitzer GmbH & Co. KG (Germany), Windmill Organics Ltd. (United Kingdom) and Pastificio Lucio Garofalo Spa (Italy) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are George DeLallo Company, Inc. (United States), Bionaturae (United States) and Pink Harvest Farms India Pvt Ltd. (India).
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Organic Pasta market by Type, Application and Region.
On the basis of geography, the market of Organic Pasta has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online {E-Commerce Stores} will boost the Organic Pasta market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging Type, the sub-segment i.e. Boxes will boost the Organic Pasta market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Source, the sub-segment i.e. Wheat will boost the Organic Pasta market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Leaders and their expansionary development strategies
In 2021, Barilla, the legendary Italian multinational pasta manufacturer has announced acquisition of Catelli Dry Pasta, which is a Pasta Manufacturing Company based in Canada. The acquisition will enable Barilla to bolster its market in North America and utilise Catelli’s resources more efficiently combining the synergies of two companies.
In 2021, Jovial Foods, Inc., a Leading Organic and Vegan Food Manufacturer has announced launch of its new grain free cassava-based pasta, which are stated to be 100 percent organic. The product is said to be gluten free and non-gmo based. Thus, taking into consideration every possible allergen needs. This will help Jovial Foods further expand its product portfolio and strengthen its fast growing pasta segment in market.
Market Trend
- Wheat Source Pasta Accounts for Largest Market Share
Market Drivers
- Change in Lifestyle and Dietary Patterns because of Large Scale Urbanisation
- Increasing Disposable Income
- Rise of Vegan Culture
Opportunities
- New Innovative Products, Including Different Shapes Present Huge Opportunity for Growth
Restraints
- Expensive than Regular Pasta
Challenges
- Presence of Large Number of Players in the Market
Key Target Audience
Organic Pasta Manufacturers, Suppliers and Distributors, Raw Material Suppliers, New Entrants/Investors, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations and End-Use Industries
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.