What is Over the Air Updates Market Scope?
Today over the air updated becomes one major trend in various industries majorly in the automotive industry. Updating software and firmware with the help of over-the-Air has augmented in the handheld devices, industrial, and automotive industries for the embedded platform with time. With the rapid growth in the IoT-based connection, smart devices, and others are contributing huge growth in this industry.
The Over the Air Updates market study is being classified by Type (Firmware Over-The-Air Technology (FOTA) and Software Over-The-Air Technology (SOTA)), by Application (Electronic Control Unit, Infotainment, Safety & Security, Telematics Control Unit and Others) and major geographies with country level break-up.
The leading market players those are contributing high market share and generating huge revenue are exploring various market growth opportunities by expanding their footprint in new geographical regions, or by acquisitions, expansions, R&D investments, new service launches and many other. The market-leading players are discovering new growth areas through expansions and acquisitions across the globe to benefit from competitive advantage through combined collaborations. Analysts at AMA predicts that Players from United States will contribute to the maximum growth of Global Over the Air Updates market throughout the predicted period.
Continental AG (Germany), Delphi Automotive (U.K.), Robert Bosch GmbH (Germany), Denso Corporation (Japan), Blackberry Limited (Canada), Garmin Ltd. (Switzerland), Harman International Industries, Inc. (United States), NXP Semiconductors N.V. (Netherlands), Verizon Communications, Inc. (United States) and Continental AG (Germany) are some of the key players profiled in the study. Additionally, the Players which are also part of the research are Robert Bosch GmbH (Germany), Infineon Technologies AG (Germany) and Nvidia Corporation (United States).
Segmentation Analysis
Analyst at AMA have segmented the market study of Global Over the Air Updates market by Type, Application and Region.
On the basis of geography, the market of Over the Air Updates has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Influencers and their development strategies
In Mar 2021, IVECO announced the extension of its IVECO ON offering connectivity-enabled services with innovative features that enable customers to update their vehicle's software remotely. Through this initiative, the company enhances its market competency in this market.
Influencing Market Trend
- Increase Investment in Research and Development
Market Drivers
- Development in IoT Platforms
- Increase Usage in Smartphones
- The Rise in Use of Connected Car Devices in the Vehicles
Opportunities
- Development of the Internet of Things in the Automotive Industry
Restraints
- High Cost Associated with the Automotive Over-The-Air Updates
- Lack of Infrastructure in Developing Economies
Challenges
- The Rise in the Threat of Cyber Security for Smart Vehicles
- Complex Deployment of Software Updates to Every Vehicle
Key Target Audience
Venture Capitalists and Private Equity Firms, New Entrants/Investors, Analysts and Strategic Business Planners, Over the Air Updated Providers, Raw Material Suppliers, Government Regulatory and Research Organizations and End-Use Industries
Customization available in this Study:
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