Contour Stick Market Scope
The contour stick is to enhance or change the shape of the face with makeup. The growing working female populations across the globe, the rising demand for the contour sticks among the artists, celebrity endorsements coupled with social media marketing are some of the key drivers propelling the growth of the market. Moreover, the surges in online e-commerce platforms are also boosting the sales of the contour sticks.
The market is highly competitive due to the presence of prominent companies within the industry. These players are adopting some organic and inorganic strategies such as a merger, acquisition, partnerships, and product launches, among others in order to gain competitive advantage. Some of the players are focusing on technological advancements in order to offer the products as per the changing market necessities. Research Analyst at AMA estimates that United States Vendors will contribute to the maximum growth of Global Contour Stick market throughout the predicted period.
ETUDE HOUSE (South Korea), Maybelline (United States), NYX (L'Oréal Company) (United States), Christian Dior SE (France), Mistine (Thailand), Estée Lauder Companies (United States), Illamasqua (United Kingdom), UOMA BEAUTY (United States) and Nykaa (India) are some of the key players that are part of study coverage.
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from total available market.
Segmentation Overview
The study have segmented the market of Global Contour Stick market by Type (Double - Ended Contour Stick and Single End Contour Stick), by Application (Daily Use, Stage Makeup and Others) and Region with country level break-up.
On the basis of geography, the market of Contour Stick has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Trend
- Cream Contour Sticks Are Currently One of the Biggest Make up Trends
Market Drivers
- The Growing Working Female Population across the Globe
- The Rising Demand for the Contour Sticks among the Artists
- Celebrity Endorsements Coupled with Social Media Marketing
Opportunities
- The Growing Online Sales Platforms
- The Growing Beauty Expenditure among the Developing Countries
Restraints
- Lack of Penetration among the Underdeveloped Countries
Key Target Audience
Contour Stick Manufacturers, Contour Stick Raw Material Suppliers, Contour Stick Traders/Distributors, Contour Stick Importer/Exporter, Regulatory & Government Bodies, End Users and Others