About Heat Massager
A body massager is a machine used to massage various parts of the body. A heated massager uses heat therapy to provide relief to the massaging area. Heat therapy opens blood vessels, which increases blood flow, cuts down pain and relaxes muscles. Furthermore, heat therapy is said to recover metabolism, enhance the activity of organs, remit pain, and remove the tired, bodybuilding. People who suffer from chronic pain or arthritis are advised to undergo a massage daily. In a world that is moving at a fast pace, people with chronic pain issues do not have the time to visit the clinic for massages. These people prefer to buy massagers so that they can get a massage from the comfort of their home, whenever they want. Lack of exercise, increasing stress levels are creating opportunities for the massager market.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that United States Players will contribute the maximum growth to Global Heat Massager market throughout the forecasted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Wahl Clipper Corporation (United States), HoMedics (United States), Zyllion, Inc. (United States), Concept India (India), Snailax Corporation (United States), Renpho Group (United States), Body Back Company (United States), NAIPO (China), Performance Health (United States) and Shenzhen Breo Technology (China) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research coverage are Balaji Home Shop (India), Spine Care Medical Instruments (India), Ogawa Smart Healthcare Technology (China) and Others.
Segmentation Overview
AMA Research has segmented the market of Global Heat Massager market by Type (Hand-Held, Cushions, Pillow, Mat and Body Wraps), Application (Household, Beauty Salon, Hospitals and Others) and Region.
On the basis of geography, the market of Heat Massager has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Target Area, the sub-segment i.e. Neck will boost the Heat Massager market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Massage Technology, the sub-segment i.e. Compression will boost the Heat Massager market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Growth Drivers:
Increased Preference for Non-Invasive Pain Management Therapies
Challenges:
Overcoming the Side Effects Caused By the Products
Restraints:
Increases Risk of Heart Stroke
Opportunities:
Increasing Geriatric Population and Growing Unhealthy Lifestyle
Market Leaders and their expansionary development strategies
In April 2023, Lear Corporation, a global automotive technology leader in Seating and E-Systems, announced it has completed its acquisition of I.G. Bauerhin (IGB), further expanding the company's suite of in-vehicle comfort technologies.
In February 2024, BeatXP, a fit-tech D2C brand by Pristyn Care has launched its latest line-up of massagers, which includes a body massager, a hand massager and a leg massager. The Drift Power Massage gun is a top-of-the-line body massager that caters to both men and women.
Key Target Audience
Heat Massager Manufacturer, Distributor & Supplier, Raw Material Supplier, End-User, Healthcare Industry and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.