About Organic Mattress
An organic mattress is a mattress made with all-natural materials, which are non-toxic and free from harmful chemicals and synthetic materials. These mattresses are breathable and natural material in it keeps cool in the summer and warm in the winter. These mattresses are usually made from a mixture of organic cotton, natural wool along with natural organic latex and chemical and pesticide-free. The people with chemical sensitivity have less allergic to organic cotton and latex. These mattresses must be 95% organic to meet USDA organic mattress standards and be labeled as organic.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market in new regions by adopting mergers & acquisitions, expansions, investments, new solution launches, and collaborations as their strategies. Key players are exploring new areas through expansions and acquisitions across the world to avail a competitive advantage through combined synergies Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Organic Mattress market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Avocado Mattress, LLC. (United States), Naturepedic (United States), PlushBeds (United States), Loom and Leaf (United States), Savvy Rest, Inc. (United States), Leggett and Platt (United States), Boston Mattress (India), Baumberger (Germany), Berkeley Ergonomics Mattress (United States) and Metron Mattresses (India) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Organic Mattress market by , Application (Commercial and Residential) and Region.
On the basis of geography, the market of Organic Mattress has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Raw Material, the sub-segment i.e. Organic Wool will boost the Organic Mattress market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Chanel, the sub-segment i.e. Online will boost the Organic Mattress market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increasing Demand for Organic Products
Market Growth Drivers:
Environment-Friendly and Biodegradable Materials, Mold Resistant and Anti-Bacterial and Increased Disposable Income of the People
Challenges:
More Expensive Than Traditional Mattresses
Restraints:
Allergies Associated With Organic Wool Used In Mattress and Fluctuations in the Raw Material Prices
Opportunities:
Growing Demand for Organic Mattress from Developed and Developing Countries and Increasing Awareness among People about Environment-Friendly Products
Market Leaders and their expansionary development strategies
In Jun 2021, Serta Simmons Bedding and Online Retailer Tuft & Needle merge together. Through this coordination the company aims to become competent in this industry.
On 15th January 2019, Avocado Green Mattress launched a vegan line of mattresses that are comparable to its core product line but made from organic cotton instead of wool.
Key Target Audience
Organic Mattress Manufacturers, Raw Material Suppliers/ Buyers, Distributors, Government Body & Associations and End-user
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.