About Fresh Strawberry
The global Fresh Strawberry market is expected to witness high demand in the forecasted period due to the rising popularity due to the Fresh Strawberry for health benefits. Strawberries are bright red, juicy, and sweet. They’re an excellent source of vitamin C and manganese and also contain decent amounts of folate (vitamin B9) and potassium. Strawberries are very rich in antioxidants and plant compounds, which may have benefits for heart health and blood sugar control. Usually consumed raw and fresh, these berries can also be used in a variety of jams, jellies, and desserts. Eating strawberries is associated with a reduced risk of many chronic diseases
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
High Growth Market | Asia Pacific |
Unit | Value (USD Million) |
CAGR | 5.43% |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that Global Vendors will contribute the maximum growth to Global Fresh Strawberry market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Dole Food (United States), Göknur G?da (Turkey), Fresgarrido (Spain), S&A Group (United Kingdom), Mirak Group (United Arab Emirates), Naturipe Farms (United States), Korra Agri (Egypt), Naturipe Farms (United States), Berry Gardens (United Kingdom) and Chinwong Food (Thailand) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Keelings (Ireland).
Segmentation Overview
AMA Research has segmented the market of Global Fresh Strawberry market by Type (June Bearing Strawberry, Ever Bearing Strawberry and Day Neutral Strawberry), Application (High Price Segments, Middle Price Segments and Low Price Segments) and Region.
On the basis of geography, the market of Fresh Strawberry has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2023. Europe, on the other hand, stood as the second largest market due to the presence of key companies in the region and high technological advancement. If we see Market by Category, the sub-segment i.e. Fresh Strawberry will boost the Fresh Strawberry market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Supermarkets/Hypermarkets will boost the Fresh Strawberry market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
The increasing popularity of the fresh fruits and The upsurging demand from online distribution channels
Market Growth Drivers:
Increased demand for fruit juice concentrate in the beverage industry and Beverages are the leading application
Challenges:
High Price of product
Restraints:
The cost of the fresh strawberries
Opportunities:
The increasing technological innovation in the preservation technique and Rising popularity from untapped area
Market Leaders and their expansionary development strategies
In September 2023, Bayer enters the strawberry market with UK acquisition, The acquisition is expected to close by the start of 2024. Financial details were not disclosed.
In September 2023, Dandong strawberries launched one month earlier than 2022, and the early market volume has at least doubled. The initial price on the market was the same as last year. However, due to the increase in market volume in the early stage, the price fell rapidly.
Key Target Audience
Fresh Strawberry Manufacturer, Suppliers, Distributors, Government Regulatory Bodies, Private Research Organization, Government Research Organization and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.