What is Phablets?
A phablet is a bit bigger than smartphones and is small pocket-sized device that can be held in one hand, with a touch screen ranging in size from 5 inches to 7 inches. Phablets typically use 3G, 4G or 5G networks for cellular calls and are also Wi-Fi-enabled devices. A phablet has all the features of a tablet and smartphones such as a touch screen, a virtual keyboard, a mobile operating system and browser, an integrated camera/webcam and customized apps. Phablets are most popular for playing games, for example in South Korea the most popular app store generates 68 percent of revenue from video games and for those who don’t want PC gaming solutions the large screen phablets are a leading choice. Especially in urban Asia-Pacific is crowded with mass transit systems, phablets act as all-in-one devices that combine the feature and functionality of a smartphone, portable gaming device, tablet, and PC.
The market study is broken down by Type (Android and IOS), by Application (Personal Use and Commercial) and major geographies with country level break-up.
Analysts at AMA Research estimates that Players from Asian will contribute to the maximum growth of Global Phablets market throughout the predicted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Apple Inc. (United States), Google (United States), HTC (Taiwan), Huawei Technologies Co., Ltd. (China), Lenovo (Hong Kong), Samsung Electronics (South Korea), Sony Corporation (Japan), HP (United States), LG Electronics (South Korea), Xiaomi (China), Xolo (India), Micromax Informatics Ltd. (India), Motorola, Inc. (United States), ASUS, Inc. (Taiwan), Dell, Inc. (United States), ZTE Corporation (China) and Oppo (China) are some of the key players that are part of study coverage.
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Phablets market by Type, Application and Region.
On the basis of geography, the market of Phablets has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Sizes, the sub-segment i.e. 5 Inches-5.4 Inches will boost the Phablets market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Technology, the sub-segment i.e. 3G will boost the Phablets market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the Phablets market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Leaders and their expansionary development strategies
On January 8, 2020 - Maxis and Huawei signed a Memorandum of Understanding (MoU). Through the collaboration, both companies will work together to deliver 4G and 5G capacity solutions for an unmatched personalized experience, innovation in 5G network design, deployment and operating efficiencies. and On November 13, 2020 - ASUS has announced the opening of a new corporate headquarters campus in Taipei. An expansion of the existing ASUS headquarters. Headquarters expansion features LEED v4 for Building Design and Construction (BD+C) Platinum-certified building, highlighting the ASUS commitment to sustainability
Market Trend
- Phablet screens move to higher resolution, the data required for video or gaming is increasing sharply. Device manufacturers are thinking about how best to use screen real estate, especially within the context of the operating system. Specific features that make the most of the screen size, such as user interface (UI) components optimize for single-handed usage or custom input devices such as styluses are helpful to create a refined and appropriate user experience.
Market Drivers
- Technological Advancement in the Display Quality
- Rising Demand for Phablets because of Fast Processors and Plenty of Storage
Opportunities
- Increasing Demand for Phablets in Developing Countries
Restraints
Key Target Audience
Manufacturers of Phablets, Suppliers of Phablets, Wholesalers, Distributors and Retailers of Phablets, Electronic Industry and Raw Material Providers
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.