What is Area Rugs Market Scope?
Area rugs provide comfort, warmth, and decorative in living rooms. Growing urbanization and increasing usage of area rugs for decorating living spaces and rising inclination of residential buyers towards designed area rugs boosting the area rugs market. In addition, surging demand for technologically advanced area rugs such as water-resistant and stain-resistant expected to drive the area rugs for the forecasted period.
The Area Rugs market study is being classified, by Application (Residential and Commercial) and major geographies with country level break-up.
The global area rug market is a fragmented market with several global and regional players. the key players are focused on adopting various strategies such as product portfolio expansion and regional expansion to enhance their position in the market. Analysts at AMA predicts that Vendors from United States will contribute to the maximum growth of Global Area Rugs market throughout the predicted period.
Balta Industries ( Belgium), Milliken & Company (United States), Mohawk Industries (United States), Nourison Industries (United States), OW (Oriental Weavers) (United States), Shaw Industries Group, Inc. (United States), The Dixie Group (United States), Harounian Rugs International (HRI) (United States), Kalaty Rug Corporation (United States) and Momeni (United States) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Kermans Flooring (United States), Safavieh LLC (United States) and Loloi Rugs (United States).
Segmentation Analysis
Analyst at AMA have segmented the market study of Global Area Rugs market by Type, Application and Region.
On the basis of geography, the market of Area Rugs has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Influencers and their development strategies
In Sept 2019, Performance textile leader Sunbrella® and acclaimed rug designer and manufacturer Harounian Rugs International (HRI) announce a partnership to create HRI Performance Rugs featuring Sunbrella, a unique collection in which Sunbrella yarn will be used to create indoor and outdoor rugs for residential use.
In Oct 2019, Leading floor covering and home accents manufacturer Nourison is focusing on hot trends and cool styles at High Point Market, introducing a mix of new designs and additions to best-selling area rug collections. Among the hot trends and cool styles include new CALVIN KLEIN collections, best-selling Divine and Prismatic collections, and popular Starry Nights collection which just launched this summer.
Influencing Market Trend
- Demand for Technologically Advanced Area Rugs such as Water-Resistant and Stain-Resistant
Market Drivers
- Growing Consciousness toward Home Décor Coupled with Rising Disposable Income among the Population
- Increasing Demand for High-Quality Area Rug
Opportunities
- Growth in Residential And Commercial Sector in Developing Countries
- Rapid in Urbanization in Developing Countries
Restraints
Challenges
- Intense Competition among Key Players
Key Target Audience
Area Rugs Manufacturers, Area Rugs Suppliers/Distributors, Raw Material Suppliers, Textile Industry, Potential Investors and Research and Development Organization
Customization available in this Study:
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