About Food Supplement
Food Supplements are also called as dietary or nutritional supplements. It can be vitamins, minerals, amino acids, fatty acids, and other substances delivered in the form of pills, tablets, capsules, liquid, etc. It is used to deliver nutrients that may not be consumed in sufficient quantities. Supplements are available in various ranges of doses. However, only a few nutrients are necessary for our body to function. High doses some supplements may have cause adverse effects. As published in “European Food Information Council (EUFIC) Organization”, the use of supplements varies in Europe. For example, it is common in Germany and Denmark (43% and 59% of the adult population respectively) but less use in Ireland and Spain (23% and 9% respectively). Women use more supplements than men. In Europe, according to dietary surveys, there is a suboptimal intake for micronutrients. The EU-funded EURRECA project found inadequate intakes for vitamin C, vitamin D, folic acid, calcium, selenium, and iodine.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
The Food supplements market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to dietary supplements market. Analyst at AMA Research estimates that Asian Vendors will contribute the maximum growth to Global Food Supplement market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Amway (United States), Nature’s Way (United States), G&G (United Kingdom), Bioextra Co. Ltd. (Hungary), Almased (United States), Nestlé (Switzerland), Sona (Ireland), Makers Nutrition (United States), Biholon Company, Ltd (Japan), Bionova Lifesciences (India), Pharma Nord (Denmark), Bizen Chemical Co., Ltd. (Japan), Agati Healthcare Pvt Ltd (India) and Dharma Health LLC (Japan) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Food Supplement market by Type (Natural Supplement, Semi-Synthetic Supplements and Synthetic Supplements) and Region.
On the basis of geography, the market of Food Supplement has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online Traders will boost the Food Supplement market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End-Users, the sub-segment i.e. Children will boost the Food Supplement market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Nutrient Type, the sub-segment i.e. Minerals will boost the Food Supplement market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Form Type, the sub-segment i.e. Pill will boost the Food Supplement market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Rising Consumers Awareness about Preventive Healthcare Coupled with Nutritional Benefits and Growing Popularity of E-Commerce and Advertisement Channels
Market Growth Drivers:
Increased the Occurrences of Various Diseases and Health Conditions, Growing Aging Population across the Globe and Rising Disposable Income among Middle Class Family
Challenges:
High Costs of Food Supplement and High Dosage of Food Supplement Causes Adverse Effect
Restraints:
Advertisement of Duplicate Product in the Market and Supplements are Less Healthy than Food
Opportunities:
Rising Demand of Natural Food Supplement and Growing Healthcare Concerns & Campaign in Developing Countries
Market Leaders and their expansionary development strategies
In October 2023, Amway announced a joint venture with Huazhu Group, a leading hotel chain in China, to develop and market a new line of co-branded nutritional products for travelers. This venture leverages Amway's expertise in nutrition and Huazhu's large customer base to reach a new market segment.
In December 2023, Herbalife Nutrition launches new line of prebiotic-powered supplements: Herbalife Nutrition introduces a new line of digestive health supplements featuring prebiotics to support gut microbiome balance.
According to the Dietary Supplement Health and Education Act of 1994 (DSHEA), “Manufacturers and distributors of dietary supplements and dietary ingredients are prohibited from marketing products that are adulterated or misbranded. That means that these firms are responsible for evaluating the safety and labeling of their products before marketing to ensure that they meet all the requirements of DSHEA and FDA regulations.”
Key Target Audience
Food Supplement Manufacturer, Food Supplement Suppliers, Food Supplement Distributers, Government Research Organization, Private Research Organization and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.