What is Price Comparison Websites (PCW)?
A price comparison website allows to compare the prices of similar products online, offered by different brands and retailers. One can compare the prices of desired products and pay the lowest price to buy them. While searching for a favorite product, these price comparison engines provide a list of retailers who sell the desired product. The main reason people use price comparison websites is that they allow you to find the best deal by checking hundreds of quotes from different providers. There may be a smaller or lesser-known company that offers the service one wish to buy at a much lower price. Price comparison sites aggregate information about product prices on different websites, display this information and thus allow consumers to choose a store to buy from based on the price. There are, of course, a variety of other features and technologies involved, so making this kind of site isn’t all that easy.
The market study is broken down, by Application (Retail, Electronic, Travel and Tourism, BSFI and Others) and major geographies with country level break-up.
Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Gocompare.com (United Kingdom), MoneySuperMarket.com Group Plc (United Kingdom), Zoopla Property Group (uSwitch) (United Kingdom), Admiral Group PLC (Confused.com) (United Kingdom), Google Shopping (United States), BizRate (United States), ShopAtHome (United States), SlickDeals (United States), NexTag (United States), ShopLocal (United States) and PriceGrabber (United States) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research coverage are PriceRunner (United Kingdom), Shopzilla (United States) and Idealo (Germany).
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Price Comparison Websites (PCW) market by Type, Application and Region.
On the basis of geography, the market of Price Comparison Websites (PCW) has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
If we see Market by , the sub-segment i.e. will boost the Price Comparison Websites (PCW) market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Trend
- Comparison Sites Offer Their Users Consistent Updates on Price Changes and Trends
Market Drivers
- Increasing use for Financial Product Comparision like Insurance
- Rising adoption as Hundreds of Quotes can be Compared from, Different Providers
Opportunities
- Increasing Tourism Services and Growing Use of the Internet and Advance Technologies
Challenges
- Lack of Network Connectivity
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.