About Curved Televisions
The curved televisions are now mostly a thing of the past. There was a strong push for them a few years ago, with a strong insinuation that they were innovatory, and they were almost always sold at a premium because of this. The main claim was a curved screen is a more natural shape to take advantage of round eyes’ peripheral vision, which should mean curved televisions allow for a more immersive experience, as the curve should make them fill more of the field of view. The curved televisions also supposed to give a wider viewing angle.
Attributes | Details |
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Study Period | 2017-2027 |
Base Year | 2021 |
Unit | Value (USD Million) |
The Leading key players of curved televisions are focusing on strategic partnerships, joint ventures, and new product launches to improve their products and services. Companies are focusing on increasing their client base to strengthen market position and to enhance product & service offerings. Analyst at AMA Research estimates that Japanese Vendors will contribute the maximum growth to Global Curved Televisions market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
LG Electronics (South Korea), Haier Group (China), Sony Corporation (Japan), Sichuan Changhong Electric Co., Ltd. (China), Samsung Electronics Co., Ltd. (South Korea), Sharp Corporation (Japan), VIZIO Inc. (United States), Koninklijke Philips N.V. (Netherlands), Hisense Co., Ltd. (China) and Panasonic Corporation (Japan) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Xiaomi Corporation (China) and Toshiba Corporation (Japan).
Segmentation Overview
AMA Research has segmented the market of Global Curved Televisions market by and Region.
On the basis of geography, the market of Curved Televisions has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Screen Size, the sub-segment i.e. Large-Sized Curved Televisions will boost the Curved Televisions market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the Curved Televisions market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Mounting Type, the sub-segment i.e. Wall Mount Stand will boost the Curved Televisions market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End User, the sub-segment i.e. Commercial will boost the Curved Televisions market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increasing Rapid Urbanization and Digitalization in Developing Countries like China and India
Market Growth Drivers:
Increasing Disposable Income of Consumers and Rising Inclination towards Using Smart Electronic Devices
Challenges:
Increasing E-Waste from the Consumer Electronic Device Globally
Restraints:
High Cost of Curved Televisions
Opportunities:
Technological Advancements in Consumer Electronics
Market Leaders and their expansionary development strategies
In June 2023, LG Electronics and Sony Electronics announced a partnership to develop and manufacture curved OLED TVs. The partnership aims to combine the two companies' expertise in OLED technology to create next-generation curved OLED TVs that are brighter, more efficient, and more affordable. Under thIS partnership, LG Electronics will provide its OLED panel technology, while Sony Electronics will contribute its expertise in design and display technology
In August 2023, Samsung Electronics announced a new line of curved OLED TVs, the Samsung Odyssey G8, G9, and G9 Neo. The TVs have a resolution of 4K and feature Samsung's latest Quantum Mini LED technology, which the company says provides brighter highlights, deeper blacks, and more accurate colors.
Key Target Audience
Manufacturers of Curved Televisions, Suppliers of Raw Materials, Wholesalers, Distributors, and Retailers of Curved Televisions, Electronic Industry, Governmental Bodies and Research Firms
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.