Market Highlights:
Automated testing is a method in software testing that makes the use of specific software tools to control the execution of the test. This is done automatically with little or no intervention from the test engineer. Test Automation is used to automate repetitive tasks and the tasks which are difficult. This simplifies the testing process with the use of a minimum set of scripts for software engineers which saves their team’s time and money. The main benefit of automation testing is ease in maintenance and capability to create a report by using resources during peak hours. The market study is being classified by Type (Functional Testing  and Non-Functional Testing) and major geographies with country level break-up that includes South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).

Key Players:
The prominent players in the Automation Testing are IBM (United States), CA Technologies (United States), Micro Focus (United Kingdom), Capgemini (France), Microsoft (United States), Tricentis (Austria), SmartBear Software (United States), Parasoft (United States), Cigniti Technologies (United States), Ranorex (Austria), Eggplant (United States), Sauce Labs (United States), Applitools (United States), AFour Technologies (India), Invensis Technologies (India), QA Mentor (United States), Testim (United States), Codoid (India), Mobisoft Infotech (United States), Infostretch (United States), Cygnet Infotech (India), ThinkSys (United States) and Astegic (United States).

The Vertical, such as BFSI, is boosting the Automation Testing market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.

The Testing Type, such as Static Testing, is boosting the Automation Testing market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.

The Organization Size, such as Small and medium-sized enterprises, is boosting the Automation Testing market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.

The Endpoint interface, such as Mobile, is boosting the Automation Testing market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.

The Service, such as Advisory and Consulting, is boosting the Automation Testing market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.

Major Market Development Highlights
In March 2017, Microsoft partnered with Parasoft, one of the leading providers of innovative tools that automate time-consuming testing tasks. This partnership enabled Parasoft to develop automation testing solutions, such as API testing and service virtualization, for Microsoft’s Visual Studio eEnterprise subscribers.
In June 2019, SmartBear acquired Cucumber, known for its open-source test automation framework, “Cucumber”. With Cucumber’s Behavior-Driven Development (BDD) community and last year’s acquisition of HipTest, SmartBear is in the position to offer the complete BDD offering in the market.

Key Questions Answered in the Report
What will the Automation Testing Market size and the growth rate be in Future?
What are the key factors driving the Automation Testing Market?
What are the key market trends and macro-economic impacting the growth of the Automation Testing Market?
What are the challenges to market growth?
Who are the key vendors in the Automation Testing Market?
What are the market opportunities and threats faced by the vendors in the Automation Testing Market?
Trending factors influencing the market shares of the Players.
What are the key outcomes of the five forces analysis of the Automation Testing Market?

Refer complete Table of Content of Automation Testing Market Study

Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Automation Testing market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Automation Testing market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Automation testing providers, Automation testing service providers, Test organizations, Quality Assurance (QA) providers, Software developers, Consultancy firms and advisory firms, Technology consultants, Governments and Others.
This helps us to gather the data for the players’ revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, Annual reports, press releases etc.