According the report, Increased Penetration of the Internet is one of the primary growth factors for the market. Increased Cyber Attacks Worldwide
is also expected to contribute significantly to the Antivirus Software for Business market. Overall, Small Business
applications of Antivirus Software for Business, and the growing awareness of them, is what makes this segment of the industry important to its overall growth.
AMAs Analyst on the Global Antivirus Software for Business market identified that the demand is rising in many different parts of the world as "Growing Demand from End-users
". Furthermore, some recent industry insights like "Recently, NortonLifeLock, the US antivirus provider formerly known as Symantec, is buying rival Avira. The company is carrying out the merger to accelerate its international expansion in Europe and key emerging markets. At the same time, it wants to expand its product portfolio from paid antivirus into the freemium tier." is constantly making the industry dynamic. One of the challenges that industry facing is "Advanced Techniques used for Cybercrime"
The Device, such as Laptops, is boosting the Antivirus Software for Business market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.
The Features, such as Network Attack Defense, is boosting the Antivirus Software for Business market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.
The Pricing Model, such as Subscription (Annual, Monthly, Quarterly), is boosting the Antivirus Software for Business market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.
The report provides an in-depth analysis and forecast about the industry covering the following key features: o Industry outlook including current and future market trends, drivers, restraints, and emerging technologies o Analyses the Global Antivirus Software for Business market according to Type, Application, and regions o Analyzes the top 10 players in terms of market reach, business strategy, and business focus o Provides stakeholders insights and key drivers & trends of the market
Market Size Estimation In market engineering method, both top-down and bottom-up approaches have been used, along with various data triangulation process, to predict and validate the market size of the Antivirus Software for Business market and other related sub-markets covered in the study.
o Key & emerging players in the Antivirus Software for Business market have been observed through secondary research. o The industrys supply chain and overall market size, in terms of value, have been derived through primary and secondary research processes. o All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.
Data Triangulation The overall Antivirus Software for Business market size is calculated using market estimation process, the Antivirus Software for Business market was further split into various segments and sub-segments. To complete the overall market engineering and arriving at the exact statistics for all segments and sub-segments, the market breakdown and data triangulation procedures have been utilized, wherever applicable. The data have been triangulated by studying various influencing factors and trends identified from both demand and supply sides of various applications involved in the study. Along with this, the Global Antivirus Software for Business market size has been validated using both top-down and bottom-up approaches.