Market Highlights: Fitness tracker is an effective device that used to record or monitor the fitness related activities such as running, distance covered, sleep duration and heartbeat. Fitness tracker market is expected to mark significant growth over forecasted period owing to increasing consumers spending on smart gadgets enabled with technology, health awareness and wireless connectivity mode. There has been significant rise in number of people buying smart watches with figure stood up to 71 million in United States alone in 2018, the future for fitness tracker looks promising. The major companies are adding more proven technologies systematically and strategically in Asia-Pacific countries as these countries are focused on fastest-growing verticals in the interactive operating systems and high-end activity tracking system. The market study is being classified by Type (Basic and Smart), by Application (Specialist Retailers, Factory outlets, Internet sales and Others) and major geographies with country level break-up that includes South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Key Players: The prominent players in the Fitness Tracker Consumption are Apple Inc. (United States), Fitbit (United States), Samsung (South Korea), Garmin (United States), Suunto (Finland), Jawbone (United States), Casio (Japan), Polar (Finland), Nike (United States) and Adidas (Germany).
In March 2018, Fitbit launched a Versa Lite smart watch edition which is beneficial in providing automatic activity, PurePulse 24/7 heart rate, sleep stages tracking. It’s designed to offer attractive, versatile, and easy-to-use device with core features.
Key Questions Answered in the Report What will the Fitness Tracker Consumption Market size and the growth rate be in Future? What are the key factors driving the Fitness Tracker Consumption Market? What are the key market trends and macro-economic impacting the growth of the Fitness Tracker Consumption Market? What are the challenges to market growth? Who are the key vendors in the Fitness Tracker Consumption Market? What are the market opportunities and threats faced by the vendors in the Fitness Tracker Consumption Market? Trending factors influencing the market shares of the Players. What are the key outcomes of the five forces analysis of the Fitness Tracker Consumption Market?
Research Methodology: The top-down and bottom-up approaches are used to estimate and validate the size of the Global Fitness Tracker Consumption market. In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Fitness Tracker Consumption market. In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc. Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Fitness Tracker Consumption Manufacturers, Fitness Tracker Consumption Traders, End-Use Market Participants of Different Segments of Fitness Tracker Consumption, Government and Research Organizations, R&D Institutions and Others. This helps us to gather the data for the players revenue, operating cycle and expense, profit along with product or service growth etc. Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, Annual reports, press releases etc.