Market Highlights:
Energy drinks are classified under beverages that contains high level of stimulant ingredients such as caffeine, sugars and other supplements. Energy drinks market is expected to mark significant growth over forecasted period owing to increasing consumers spending on health consciousness products, providing organic food & beverages and product innovation. There has been significant rise in number of young adults age between 20 to 39 consuming energy drinks with figure stood up to 5.5% in 2016 up from 0.5% in 2003 at United States, the future energy drinks looks promising. Energy drinks offers health benefits, other energy supplements ingredients which offers instant energy and provide output. This result in rising popularity of sugar free energy drinks and escalating need for low calorie energy drinks, and growing popularity of consumer health & fitness may trigger demand and help in industry expansion. The market study is being classified by Type (Drinks, Shots and Mixers), by Application (Teenagers, Adults and Geriatric Population) and major geographies with country level break-up that includes South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).

Key Players:
The prominent players in the Energy Drinks are Red Bull (Austria), Monster (United States), Rockstar (United States), Pepsico (United States), Big Red (United States), Arizona (United States) and National Beverage (United States).

Major Market Development Highlights
In June 2018, Vita Coco owner All Market Inc. acquired energy drink brand Runa. This acquisition is beneficial in providing eight flavours which rich in nutrients like flavonoids and polyphemols.
In April 2019, Coca-Cola launched its first energy drink at United Kingdom regions which is beneficial in providing direct competition with top market leaders. The drink consist of caffeine from naturally derived sources guarana extracts and B vitamins and aim at young age groups.

Key Questions Answered in the Report
What will the Energy Drinks Market size and the growth rate be in Future?
What are the key factors driving the Energy Drinks Market?
What are the key market trends and macro-economic impacting the growth of the Energy Drinks Market?
What are the challenges to market growth?
Who are the key vendors in the Energy Drinks Market?
What are the market opportunities and threats faced by the vendors in the Energy Drinks Market?
Trending factors influencing the market shares of the Vendors.
What are the key outcomes of the five forces analysis of the Energy Drinks Market?

Refer complete Table of Content of Energy Drinks Market Study

Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Energy Drinks market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Energy Drinks market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Energy Drinks Manufacturers, Energy Drinks Traders, End-Use Market Participants of Different Segments of Energy Drinks, Government and Research Organizations, R&D Institutions and Others.
This helps us to gather the data for the players’ revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, Annual reports, press releases etc.