The use of a food additive must undergo premarket review and approval by FDA before it can be used in food. In contrast, use of a GRAS substance does not require premarket approval. Rather, the basis for a GRAS determination based on scientific procedures is that experts qualified by scientific training and experience to evaluate its safety conclude, based on publically available information, that the substance is safe under the conditions of its intended use.

According to the report, Popularity of Zero Calorie Natural Sweetener is one of the primary growth factors for the market. Increasing Diabetes and Cardiovascular Diseases is also expected to contribute significantly to the  Erythritol Beverage market. Overall, Restaurant applications of  Erythritol Beverage, and the growing awareness of them, is what makes this segment of the industry important to its overall growth. The Sales, such as Online, is boosting the  Erythritol Beverage market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.

New technologies and major shifts in the industry will be game-changing factors that all players have to react now in order to maintain strong positions in the future. As many industry experts agree that significant changes are ahead. AMA’s Analyst on the Global  Erythritol Beverage market identified that the demand is rising in many different parts of the world as "Rising Demand for Low Sugar Drinks ". Furthermore, some recent industry insights like "On 30th April 2020, The Ingredion has launched its first polyol sweetener named, “ERYSTA Erythritol”. The new sweetener allows manufacturers to reduce or replace sugar to achieve nutrition-related claims, like no added sugar or calorie reduction, in various applications." which is constantly making the industry very dynamic.

The report provides an in-depth analysis and forecast about the industry covering the following key features:
o Industry outlook including current and future market trends, drivers, restraints, and emerging technologies
o Analyses the Global  Erythritol Beverage market according to Type, Application, and regions
o Analyzes the top 10 players in terms of market reach, business strategy, and business focus
o Provides stakeholders’ insights and key drivers & trends of the market

**The market is valued based on weighted average selling price (WASP) and includes any applicable taxes on manufacturers. All currency conversions used in the creation of this report have been calculated using constant annual average 2020 currency rates.

Market Size Estimation
In market engineering method, both top-down and bottom-up approaches have been used, along with various data triangulation process, to predict and validate the market size of the  Erythritol Beverage market and other related sub-markets covered in the study.

o Key & emerging players in the market have been observed through secondary research.
o The industry’s supply chain and overall market size, in terms of value, have been derived through primary and secondary research processes.
o All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.

Data Triangulation
The overall  Erythritol Beverage market size is calculated using market estimation process, the  Erythritol Beverage market was further split into various segments and sub-segments. To complete the overall market engineering and arriving at the exact statistics for all segments and sub-segments, the market breakdown and data triangulation procedures have been utilized, wherever applicable. The data have been triangulated by studying various influencing factors and trends identified from both demand and supply sides of various applications involved in the study. Along with this, the Global  Erythritol Beverage market size has been validated using both top-down and bottom-up approaches.