The article cited AMA's Global Fortified Beverage Market Study explored substantial growth with CAGR of %. According the report, The Rising Global Expenditure on Healthy Food & Beverages Propelled by Rising Disposable Income is one of the primary growth factors for the market. Increasing Health Concerns Related to Age, Myopia in Adults and Other Diseases
is also expected to contribute significantly to the Fortified Beverage market. Overall, applications of Fortified Beverage, and the growing awareness of them, is what makes this segment of the industry important to its overall growth. The presence of players such as Danone SA (France), Nestle SA (Switzerland), The Coco Cola Company (United States), The Boots Company PLC (United Kingdom), Tropicana Products Inc. (United States), General Mills, Inc. (United States), Abbott Laboratories (United States), Sanitarium Health and Wellbeing Company (New Zealand), Karma Wellness Water (United States) and Califia Farms (United States) may see astonishing sales in this Market and certainly improve revenue growth.
The Distribution Channel, such as Hypermarkets, is boosting the Fortified Beverage market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.
The Mixture, such as Alcoholic, is boosting the Fortified Beverage market. Additionally, the rising demand from SMEs and various industry verticals, macro-economic growth are the prime factors driving the growth of the market.
AMAs Analyst on the Global Fortified Beverage market identified that the demand is rising in many different parts of the world as "Growing Awareness Related to Nutrient Deficiencies Including Vitamin A, Vitamin D, Iron, and Iodine". One of the challenges that industry facing is "Challenges Due to Lack of Transportation & Logistics Due to Lock-Down of Different Sectors Across the World"
The report provides an in-depth analysis and forecast about the industry covering the following key features:
Detailed Overview of Fortified Beverage market will help deliver clients and businesses making strategies. Influencing factors that thriving demand and latest trend running in the market What is the market concentration? Is it fragmented or highly concentrated? What trends, challenges and barriers will impact the development and sizing of Fortified Beverage market SWOT Analysis of profiled players and Porter's five forces & PEST Analysis for deep insights. What growth momentum or downgrade market may carry during the forecast period? Which region may tap highest market share in coming era? What focused approach and constraints are holding the Fortified Beverage market tight? Which application/end-user category or Product Type [Regular, Flavored {Tropical Fruits, Berries, Others} and Milk-based Drinks] may seek incremental growth prospects? What would be the market share of key countries like Germany, USA, France, China etc.?
Market Size Estimation In market engineering method, both top-down and bottom-up approaches have been used, along with various data triangulation process, to predict and validate the market size of the Fortified Beverage market and other related sub-markets covered in the study.
o Key & emerging players in the Fortified Beverage market have been observed through secondary research. o The industrys supply chain and overall market size, in terms of value, have been derived through primary and secondary research processes. o All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.
Data Triangulation The overall Fortified Beverage market size is calculated using market estimation process, the Fortified Beverage market was further split into various segments and sub-segments. To complete the overall market engineering and arriving at the exact statistics for all segments and sub-segments, the market breakdown and data triangulation procedures have been utilized, wherever applicable. The data have been triangulated by studying various influencing factors and trends identified from both demand and supply sides of various applications involved in the study. Along with this, the Global Fortified Beverage market size has been validated using both top-down and bottom-up approaches.